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At Islamia College, Hussain Rehar unveiled Nargis for the debut of LFW Presents. Crimson velvets, luminous golds and intricate hand embroideries redefined bridal heritage with modern precision.

A live performance by Resham set the tone, while she and Ayeza Khan closed the night as showstoppers. Pr: Lotus

 

Designers, retail powerhouses, and key industry figures marked their presence on the red carpet, signalling strong support for LAAM Fashion Week’s inaugural edition. The evening underscored the platform’s commitment to elevating Pakistan’s fashion ecosystem on both national and global stages. Pr. lotus

 

Zehra V hosted a chic surprise birthday afternoon tea for her mother at Mövenpick Hotel Islamabad, held at Embers on the 20th floor. The intimate gathering brought together Islamabad’s social elite, who enjoyed live music, a lavish hi-tea, and sweeping city views.

 

Maraya Rituals hosted an intimate gathering in Lahore, inviting guests to experience the charm of authentic Moroccan skincare. The evening showcased real stories, real glow, and the heritage behind each ritual. A Mediterranean-inspired hi-tea added warmth and culture to the celebration as the brand unveiled its philosophy of beauty rooted in tradition.
PR: Rubia Moghees

 

A star-studded evening lit up Lahore as Neelofar premiered with all the grace and magic the film embodies. The red carpet buzzed with excitement, heartfelt reunions, and the anticipation of witnessing Fawad Khan and Mahira Khan together on screen once again. The night celebrated cinema, storytelling, and the love this film has already begun to receive.
PR: Ghazi Khan & Shireen Rehman

 

The grand album launch of Neelofar brought Lahore’s creative elite under one starlit sky. From the magnetic presence of Mahira Khan and Fawad Khan to the city’s top designers and tastemakers, the evening celebrated cinematic artistry, timeless elegance, and the enduring spirit of Pakistani cinema. Pr by Ghazi Khan.

 

 

Desi Table opens its doors in Lahore, bringing the bold, smoky flavors of Gujranwala’s rich culinary legacy to the city’s fine dining scene. A celebration of tradition, technique, and taste — this is desi cuisine redefined.

 

 

It’s time to turn heads! Jade Online (@jadeonline.pk) just launched their stunning Spring Summer Collection, and Lahore’s finest were spotted rocking the new styles at the event chic looks to bold statements, the who’s who of the city was in full fashion mode!
Pr: Rubia Moghees & Tehmina Khaled of Take ll Events & PR

 

 

Zehra Valliani, Fashion & Jewellery Designer hosted a lavish birthday party for her mother, Sameena Valliani at Serena Hotel, Islamabad.

 

Paradox London made a grand entrance in Lahore with its much-anticipated launch at Dolmen Mall, bringing its signature elegance and statement footwear to the city’s fashion-forward crowd. The event was nothing short of glamorous, with the stunning Hania Aamir making a presence, adding to the excitement of the evening. PR maestro Rubia Moghees

 

The wait is over! Burger O’Clock is now officially launched in Gulberg near Mall 1! The grand launch was an absolute hit and the crowd’s energy and love for burgers made it a perfect start. Don’t miss out on the legendary burgers everyone’s talking about!
@burgeroclock #GrabTheGoodness #TasteTheLegendary

 

Iqra university celebrated 24th year of fashion school AIFD with the grand fashion show ‘fashion Odyssey’ the event and PR for the show was organized by Take ll Events & PR, the show direction for the fashion show was handled by Rizwan Beyg

 

ALIEL jewellery hosted a preview of their bridal edit to a packed house in Ocean Mall, Karachi.

 

The studio meet-and-greet at Jannat Tahir was filled with inspiration, love, and amazing people! Huge thanks to all the incredible people who joined, and to the friends and family who made it extra special. Brand: @jannattahirofficial, PR by @rubiamoghees, Decor: @whimsicalbloom.co, Catering: @jamisdeli

 

Hussain Rehar unveiled his reimagined studio, Rehar Nagar, amidst the warmth of Lahore. The experience was a visual feast, where art seamlessly intertwined with history, exuding sophistication and evoking the timeless charm of a bygone era. Interior Designer: Mohsin Tawasuli.

 

Zehra V Fashion & Jewellery Designer had her Birthday Bash in Serena for her friends. A fun evening with live music made guests thoroughly enjoy catching up with a sumptuous hi tea buffet.

 

Shamaeel Ansari showcased her “Symposium of Queens” collection at a charity fashion event in Karachi on September 7, 2024, benefiting the Hunar Foundation. The collection honored Hürrem Sultan, Elizabeth I, and Noor Jehan with regal designs inspired by their legacies.

 

 

Diamond Direct Luxury opened their second branch in Y Block, DHA with a star-studded event.

 

 

LADIESFUND, the renowned platform dedicated to empowering women, hosted a memorable mangothemed
Eid Milan event, bringing together a diverse array of guests for a joyous celebration. The occasion was graced by the presence of over 100 esteemed guests from diplomatic circles, corporate sectors, ministries, developmental agencies, press, women SMEs, celebrities, fashion designers, all coming together to mark the joyous festival of Eid.

 

Beautiful 2 kanal house in phase 6 Dha (Open House) that came into the market for a full viewing. Designed by Mmad.design & Pr by Rubia Moghees.

 

Highlights from the launch of Shanell Beauty Salon in DHA Lahore.

 

Chief Guest Mr. Cemal Sangu, Turkish Consul General to Karachi headlined the highly anticipated 34th  LADIESFUND Power Lunch. This dynamic must-attend networking session featured 50 incredible women leaders.

 

Dr. Shahzad Mirza of Dental Aesthetics opened his new clinic in Fairways, Raya with much fanfare.

 

TRESemme Kashmir HUM Style Awards — the Most Anticipated Night of Glitz & Glamour — concludes on a High Note! The premier celebration of Pakistan’s fashion, beauty, and entertainment, took place on May 11 at the Expo Centre, Karachi. The event turned out to be a resounding success, attracting the who’s who of the fashion world including celebrities, fashionistas, and influencers from various walks of life.

 

Esteemed fashion designer and cultural icon, Hassan Sheheryar Yasin, widely known as HSY, marked a significant milestone on Friday, April 26th, 2024, commemorating three decades of unparalleled contribution to the fashion industry. The grand celebration was held in Ever New Studios Lahore.

 

LADIESFUND, the renowned platform dedicated to empowering women, hosted a memorable Eid Milan event, bringing together a diverse array of guests for a joyous celebration. The occasion was graced by the presence of over 100 esteemed guests from diplomatic circles, corporate sectors, ministries, press, women SMEs, celebrities, fashion designers, models, all coming together to mark the joyous festival of Eid.

 

Exclusive highlights from Pakistan’s fastestgrowing brand, Buzzazi. Their Big Reveal 2024 event was graced by Lahore’s elite, renowned influencers and socialites. The Event was managed by Troika Events & PR.#TheBuzzIsReal #SummerWithBuzzazi #TheBigReveal2024 #TroikaPR

 

 

Numaish organized by Alina Shahid and Fatima Shah held their first-ever Fashion & Lifestyle exhibit at Defence Club Community Halls in partnership with Diamond Supreme Foam and Fazal Jewellers on Sunday, 24th March.

 

 

Rubia Moghees hosted a lovely iftar soiree for Lakhany official’s Eid collection at Theatre live cafe. Pr: Rubia Moghees

 

 

Perfect plan held a multi designer exhibition at DHA event halls in Lahore. The fashion and lifestyle expo was a one stop shop for both Ramadan and Eid. Pr: Rubia Moghees

 

 

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