From actor to producer and game show host – Fahad is a household name. Mehek raza rizvi speaks to him about stardom, wearing multiple hats and winning hearts
Despite popular opinion regarding prevalent competition amongst actors, you’re one celebrity who has always extended public support and encouraged contemporaries. How do you manage to remain so secure in such a cut-throat industry?
Our entertainment industry is flourishing, but still very small right now. In order for it to evolve further, we need to be supportive of each other. I’ve been very blessed to have never felt any insecurity and focused solely on my work.
Also, because I’m a producer too, my frequency with actors is different. There’s no need for any competition; I have my own thing going. In fact, everyone does. Everyone is important and has something different to offer.
Unlike many other seniors, I believe we should support newcomers. They’re immensely talented and just require the right platform. As a producer, I think I have the ability to provide them with one.
How do you respond to the criticism on you and Nabeel Qureshi creating a camp?Â
What exactly is a camp? A group of people who work well together teaming up to create something? If that’s what it is, then I don’t mind people saying we’ve created a camp; maybe we have. Nabeel and I started working with each other about six or seven years ago and built an understanding that enabled us to continue doing so.
Having said that, I’ve pretty much worked with every director out there, especially given I do multiple commercials each year. The only difference is that no one makes films as frequently as Nabeel. The exception to this fact may be Nadeem Baig and I’ve done one movie with him too (doing another interesting one soon). I love working with all creative geniuses of our industry, including Nabeel Qureshi, Nadeem Baig, Asim Raza and Ahsan Rahim.
So I guess it’s really just about the quantity of work you produce back to back with any one person. The minute I do that with another director, people will say I’ve created a camp with them too. In that sense then, I’m going to say I’m part of every camp.
Nabeel Qureshi and Fizza Ali Meerza have announced you as the lead in their Eid-ul-Azha 2020 release “Quaid-e-Azam Zindabad.†So far, we’ve heard it’s going to be an action-comedy and you’ll be playing a cop. Tell us more about the movie.
“Quaid-e-Azam Zindabad†is going to be the biggest movie we’ve created together so far. Yes, it’s an action-comedy, but we’ve added our own flavour to it. The concept is set on a very large scale and as always the story will be relevant to our Pakistani audience. The humour is crisp and it’s a fast-paced script. Also, this is the first time Mahira Khan and I are working together.
Earlier this year, you expressed your wish to work with Mahira Khan when she appeared as a guest on your game show. Did this play a role in her being cast opposite you in “Quaid-e-Azam Zindabad?â€
There have been many opportunities for the two of us to work together in the past — from “Actor in Law†and “Superstar†to “7 Din Mohabbat In†— but for some reason or the other, nothing ever materialised. This time we found a project that we were both mutually drawn to and made the conscious decision of teaming up. We’re lucky to have Nabeel directing us — what more could we ask for? I think this movie will bring the best out of both of us.
How important do you think it is for actors to choose their roles responsibly and break the mould of an unrealistic hero? Do you consciously choose relatable characters?
My success lies in the fact that I always portray the common man. People can relate to my characters and their circumstances. My body of work includes films and drama serials that are very realistic.
I believe actors should be mindful of their capacity and evaluate what kind of work they feel strongly towards. I’ve refused many scripts for the same reason, so yes, I do purposely pick such roles. However, I owe some part of this to luck as well. I’ve been fortunate to be offered projects that my audience and I can be proud of.
How do you prepare for a role?Â
I’m a complete director’s actor. I always have an angle in mind for the roles I play, but also understand that the director’s vision needs to be trusted. I want to be told what to do most of the times; I’m a team player. I enjoy when everyone comes together to bring a script to life. I don’t like imposing my ideas and believe in collective preparation. We sit together and decide what the body language and appearance of the character should be like.
Also, since we’re on the topic of looks, I must point out that a lot of effort goes into emulating the physical appearance of a character. This is a very crucial part of the groundwork. If you notice, my physique was completely different in “Mah e Mir,†even more so in “Na Maloom Afraad.â€In fact, this applies to all my other films as well. Since I do very limited acting, I have the gift of time and can make it happen. For “Quaid-e-Azam Zindabad†I had to buff up, so I went all in.
You’re currently one of the biggest stars of the country. Does being an influential public figure (who many look up to) come with any pressure?Â
I don’t take it too seriously to be honest. I’m an actor, I’m here to act and I enjoy that a lot. I’m not here to give a lecture on or tweet about every social issue out there. Yes, it’s definitely a good thing to voice your opinion, but there’s also nothing wrong with choosing not to. I don’t think every battle is worth fighting and not everyone can be politically correct, so it’s wiser to stay quiet.
My priority and passion as an entertainer is to engage my audience through my performances. I’d rather let the stories my projects tell start the conversation
Do you ever fear being a television host may take away from your stature as an actor?Â
Not at all. In fact, in all honesty, being a television host is what allowed me to become a bigger actor. Finances play a very important role in everyone’s life. If I was constantly in the struggle of making ends meet, it would be very hard to focus on and get into character; one’s mind is always wandering from one concern to another.
Hosting hasn’t taken away anything from my career, it’s added more value to it by giving me perks that I enjoy thoroughly – the biggest one being the gift of time. I now have the privilege of signing limited acting projects that are truly close to my heart. I don’t want to wake up every day and act; I don’t want it to be a strenuous job.
Hosting is just twice a week— I go be myself, have fun and come back home to prepare for my roles. There are no strings attached. There could be nothing better and I’d want to continue with it for at least another four to five years.
What is Fahad Mustafa like at home?
Nothing like you’d expect him to be. Nobody really discusses showbiz in my house. I don’t like to nag or talk about what characters I’m playing, what projects I’m producing or anything else that’s work related. I don’t want to get everybody involved in the process.
When I’m at home, I try to disconnect and just be with my loved ones, enjoy quality time with the kids. We’re not a very filmy family, nor are our conversations centered around the entertainment industry. It’s a very “normal†home I’d say. I prefer it to be that way.
Words: Mehek Raza Rizvi
Photography & Styling: Faraz Ahmed Sheikh
Makeup: Ayaz Syed
Hair: Qamar Bashir
Coordination: Faizan Islam
Publicist: Nimra Malik
I am here to be free and to strive for justice
Mainstay of documentaries Sharmeen Obaid-Chinoy is celebrated for exhuming untold stories grounded in different parts of the world. The Academy Award and Emmy winning filmmaker has persistently advocated the legal rights of the voiceless. A graduate of the prestigious Stanford University, she’s had quite an illustrious career, beginning with “Terror’s Children,†her acclaimed debut film. In an exclusive interview, Sharmeen talks to Haider Rifaat about her vision as a storyteller, her new series on
child abuse and the Netflix short, “Sitara: Let Girls Dreamâ€
How did your graduate programme at Stanford University enable you to emerge as an influential filmmaker?
I call myself an accidental filmmaker, because I never studied it. My education has armed me to tackle the subjects I’ve been making films on for nearly twenty years. At Stanford University, I completed my double Masters in International Policy Studies and Communication. Both degrees taught me the value of journalism and importance of geopolitics and the international players involved. I base my work on the integrity of interviewees, citing of sources, research and ethics. My stories are rooted in the principles of journalism and my graduate training has been incredibly helpful in that respect. My work is local, but it’s also international. The stories I choose to tell resonate with the local citizens and concurrently engage the global community.
Describe the ethos of your films and how they’re geared to engage the audience.
I’ve made more than a dozen films outside of Pakistan. The series I’m about to launch is also from five countries. Usually the subjects that people have a hard time confronting draw my attention. I hold up a mirror to society, so people can see a reflection of themselves and those around them. I look at the issues first before evaluating their geographical relevance.
Many believe that you solely portray the dark side of Pakistan and negate the positives we have to offer. Is the criticism justified?
I’m a journalist and a filmmaker, not a publicist. My job is to unearth the truth. I seek out anomalies in a society and relate it to the judicial system. I see what ordinary people experience in their day-to-day lives; I’m not here to win popularity contests. I am here to be free and to strive for justice.
How would you assess the practice of modern-day journalism in Pakistan?
We have a few incredible journalists in Pakistan who fact check and refer to multiple sources. The commodification of news channels not only in Pakistan, but around the world has changed journalism as a profession. It has established young journalists, who are interested in making headlines and not researching news. A majority of them rely on sensationalism and hyper-nationalism to communicate stories. The new cadre of so-called journalists has threatened the job for what it stands for.
Tell us how your animated short “Sitara: Let Girls Dream,†in collaboration with Gucci’s “Chime for Change,†will help young girls around the world.
We’re introducing an international campaign in schools in Cameroon, Pakistan and the United States to ask why parents aren’t investing in their daughters’ dreams. What’s holding them back in this day and age? “Sitara†is a short film about a girl named Pari, who wishes to be a pilot, but society disapproves of her aspirations. It’s a starting point for parents and children to have a conversation. We’ve already screened the film in over a hundred schools around the world and plan to screen it in thousands more.
Your documentary series titled “Aagahi†encourages Pakistani women to be aware of their constitutional rights. How does the series plan to engage with conservative mindsets?
“Aagahi†has already initiated substantial change. We’ve taken the series to mobile cinemas that have travelled the length and breadth of Pakistan, going into small villages and towns across the country in over four hundred locations. We’re screening the series at the grassroots level in schools, colleges and community centers to inform people about socially relevant issues.
At Sharmeen Obaid-Chinoy (SOC) Films, hundreds of young women inundate us with their requests on topics we should be covering. Having Aamina Sheikh collaborate with us has been enormous too. She’s been using her voice to spread the message of “Aagahi.†This is not a campaign of creating films, but of disseminating important messages to those who need to hear them the most. At the Aurat March, many women came up to us and told us watching “Aagahi†informed them of their rights. Despite coming from a privileged class, many families cage their daughters. Thus, the series is for everybody, not just marginalised women.
I was curious to know, why you’ve shifted your gear towards animation?
I’m a storyteller, so I want to test alternative mediums of storytelling, say virtual reality and animation. I’m continuing my journey in documentaries and feel that I should challenge myself persistently to utilise such mediums and tell global stories.
What other themes do you plan to tap into?
I’m working across countries trying to understand their social issues. In Brazil and the United States, income marginalises women. Similarly, Kenyan women lack access to reproductive health services. I’m exploring such themes internationally.
What’s next for you?
A series on child abuse is underway. There’s another international project in the pipeline as well. We also have the launch of “Sitara†coming up.
Your project “Freedom Fighters†made it to the World Economic Forum and the documentary “Armed with Forces†won an Emmy award. What positive changes do you wish to invoke with these films?
It’s necessary to show women as survivors, fighters and role models. Very few films in Pakistan have achieved that kind of impact. Our focus at SOC FILMS has shifted in the same manner. We hope to find women in Pakistan who can share their tales and help others see them as heroes and nation builders.
Speaking of freedom fighters, Kashmir is a hot topic that needs an action-oriented solution. Do you plan to make a documentary on this? What’s the way forward according to you?
The way forward for me is what the governments of India and Pakistan decide. I’m not responsible for proposing policy changes when two countries are at the forefront of a mutual issue. As for a film, I’m unsure how I’ll achieve that, since it’s quite difficult for Pakistanis to travel to Kashmir.
A grave, often overlooked, social evil in Pakistan is same-sex child abuse. Do you hope to shed some light on this?
We’ve just finished creating an animated series that deals with child abuse. We’re now focusing on a documentary that will explore the issue at length in Pakistan. As a team, we’re considering the stories of young boys and girls and eyeing a system that perpetuates abuse for protecting criminals.
How do you address the male narrative in your work?
I address their narrative in all my films. I’ve had male doctors, lawyers and police officers who have facilitated women.
Looking back, how did you succeed in capturing personable moments with the victims while the cameras were rolling?
Filmmaking is about building trust with the people you work with. My team and I spend months, if not years, with the victims. It allows them to open up and disclose things they wouldn’t otherwise. Mutual respect and faith are crucial components in my profession.
Your ability to mould perspectives and encourage openness in our society through storytelling must stem from a good support system at home. Who shaped you?
I’ve always had a supportive family. My parents encouraged me immensely when I began writing investigative pieces for DAWN. It’s important for young women to have their parents invest in their dreams and inspire them. I hope to inculcate that value in women around me and my family as well.
In a tech-savvy world where interactive screens and dynamic content are dramatically changing every city’s landscape, using hand-painted murals to communicate a message may seem counter-intuitive for a brand. Why then, would a company that can easily afford to spend millions in tech-based marketing, choose something that has a fairly uncertain shelf life, particularly due to it being susceptible to the hazards of weather?
Ever since I saw the ad for “Sarsabz Canvas Wall†on Instagram, my inquisitiveness developed. As an attempt to satiate my curiosity, I found myself standing outside the vicinity of Pak Arab Plant by Fatima Group in Multan. In the tail end of November, a two-day wall paint activity had just kicked off. The “Canvas Wall†situated outside the plant’s gate, facing the main Multan-Khanewal road, acted as a creative outlet for young, enthusiastic painters. They used street art where words failed to pay tribute to their subject – the farmers of Pakistan.
At the wall, I ran in to Mobeen, the brand manager for Sarsabz. Upon my keenness, he expounded the theme, “Salam Kissan – Sarsabz Pakistan†in the following words:
“Growing up, we often heard that agriculture is Pakistan’s backbone. Let’s admit though, no one gives farmers due importance; they’re rarely a priority. You hear stories of the losses they face, of protests and sadly, suicides as well. However, when you asses our country’s agriculture policy it’s negligent even towards a crop as important as cotton. I mean, look behind you – you’re standing outside a plant that’s been shut down since three years, despite the fact that it produces fertilisers that give 10% more yield than conventional ones. Our government is forced to import those order to meet the shortfall.
It’s unfortunate to see farmers at the bottom of the economic and financial pyramid. As a brand, we believe we can change that and are committed to the cause. These students have come from all over Pakistan to join us in this initiative. This is the start of something beautiful.â€
It was after hearing these words that I understood why this activity managed to bring together youth from all over the country for a moving tribute to farmers. Its impact was far greater and meaningful than a pretty ad on a billboard.
The competition, which featured over 40 teams and almost 125 students from cities as far as Karachi and Islamabad, started at 11am on the first day and ended at 5pm on the second day. During this time, splendid pieces of art were created. The organisers provided every facility to the participants – from paints and brushes to accommodation for the night. The partakers seemed quite happy with the event and remained engrossed throughout.
The digital and electronic engagement of the event was also commendable. RJ Sophiya Anjam was present at the scene, interviewing contestants and giving shout-outs in support of farmers. A time-lapse video of the key visuals being painted by an artist for Sarsabz fertilisers was also recorded and shared on social media by leading influencers, making others curious enough to visit the site. Multiple TV channels showed up as well to broadcast this unique effort.
Taking advantage of the number of participants, the management provided 300 saplings to be planted along the borders of the vicinity, an act that is in line with the company’s vision of caring for the environment. The spirit of togetherness was further strengthened with the participation of representatives from the Ministry of Climate Change and Environment Protection Department in the tree plantation activity.
The first day ended with dinner, followed by an entertaining stand-up comedy show put together by a young group called “Pakistan Tehreek-e-Comedy.†Just when I thought I had experienced it all, the event touched its highest note with a drum circle organised by Haider Jamil around a bonfire. Everyone joined in to create rhythmic beats and learn the amplified impact of working as a team for a cause.
On the second day, the artwork was completed and after careful consideration, three groups were shortlisted as winners by the judging committee. The criteria was based on:
1)           Effective portrayal of the theme “Salam Kissan, Sarsabz Pakistanâ€
2)Â Â Â Â Â Â Â Â Â Â Â Level of skill employed by the artists
3)Â Â Â Â Â Â Â Â Â Â Â An out of the box approach
The first position was bagged by a team of two people, Waqas Ahmed and Waseem from Sialkot – a duo who claim to be Pakistan’s first 3D artists. They impressed the judges with their skills and earned themselves a PKR 250,000 reward. Maryam Rana, Sumaira Munir and Waseema Khalid from Multan won PKR 100,000 at second position, while Abu Bakar, Mamoona, Maryam and Muqaddas took home PKR 50,000 as winners of the third position.
All contestants were given certificates of participation, along with hi-resolution prints of their artwork. The prizes along with trophies were handed out by Mr. Inamullah Naveed, Head of the Fertiliser Plant at Fatima Group. Throughout the activity, he kept dropping in at the Canvas Wall to encourage students.
As I networked with marketing team members of Sarsabz on the final day, I was told by the Digital Brand Manager, Hassan Amjad, that this Canvas Wall Paint activity was just a kick off for the “Salam Kissan†campaign. It will continue to gain momentum in Sukkur, Multan, Hyderabad and Sialkot to engage local communities and equip farmers to voice their concerns at a policy-making level. The essence of this campaign lies in a recently released music video which pays an ode to the small-scale farmers in the most beautiful way, depicting the hardships they go through to provide food and clothing for the whole nation while living the hardest lives themselves.
The entire event was very well managed, especially in comparison to other street art competitions. It managed to successfully make people like me, who live in the comforts of their urban homes, realise the importance and struggle of farmers, for a better, stronger and Sarsabz Pakistan.