How do you think the role of a fashion designer has changed since you started your career?
Replication is one of the biggest challenge for any fashion designer I mean It’s hard to sell original high-value garment when everyone wants cheap knock-offs.
What according to you is a favorite part of being a fashion designer?
The constant reinvention and willingness to try new ideas.
What are your favorite fashion trends?
Shackets and coord sets.
Tell us a bit about your new collection
Our new collection Inspired by the age-old architectural charm that the ancient world has to offer, Ruya Wedding Couture ’23 is an ode to the rendition of heritage and tradition. The arches of the architecture are related to the soulfully crafted scalloped finishing while the classic handwork and embellishments are perfectly representing the craftsmanship that has been practiced behind the artful and historic structure.
Who are your style icons and why?
Personally for me I don’t really have any style icons because I love anyone who is fierce and fashionable.