Style Trend


There is no denying the importance of bed linen to make your home as beautiful as you dream it to be. Ideas is always there to provide you with ample ideas for home décor. As winters are here Ideas has announced reduction in price and in today’s article we are sharing duvet cover sets by Ideas.

This quilt cover will add warmth to your room. It is inviting and will leave a lasting impression on people who use it. The contrasting design on the duvet set is its plus point and is sure to get you compliments for your unique taste. We recommend you to buy this duvet set if you value comfort and style.

This duvet set is for those who value the finer things in life. You are sure to have an amazing taste to fall in love with this duvet set by Ideas. The color combination is mesmerizing to say the least. It is available in all sizes at Ideas website for your convenience.

This beautiful maroon-and-gold quilt cover set is sure to give you a royal feel. It is festive and durable; the best part being that it is available at 30% off. The elegant design is eye-catching and is sure to grab you compliments for your excellent choice. It is made of 100% cotton and can be used all year round. The perfectionist in you is sure to fall in love with the detailing done on this quilt cover set.

Abstract art is always in! Ideas always brings designs and patterns to keep your aesthetic sense feel valued and understood. This quilt cover set is no different! This set is ideal for everyday use where comfort and durability are of key importance. This set is available in single, double and king sizes to suit all your bedding needs.

Here is another beautiful duvet cover set for you to choose from the Easy Care Collection by Ideas. The color simply soothes the eye, whereas the small pattern gives an overall relaxing feel. This quilt cover set is sure to add to the beauty and charm of your bedroom. This is non- iron and wrinkle free making it ideal for everyday use. A must have article this year!

Variety is the spice of life! We are sure you have experienced days when you want something that is different from the ordinary; just like this vintage quilt cover set by Ideas. It is from their Easy Care Collection and does not require ironing as it is wrinkle free; making it your first choice when you have a super busy schedule to follow or for days when you want your bedroom to look its best with minimal effort.

Some designs are just meant for you; this duvet cover set being one of them. We are sure you will adore it just as much as we do for its simplicity yet elegance. The pastel palette of this set instantly brightens up the look and feel of any room without having an overbearing affect which makes it perfect for any bedroom in the house!

All these duvet cover sets along with many, many others are available at Ideas. Better get your shopping done from the comfort of your home by visiting and get all that you want with a small delivery fee of PKR 99.

By Zoyaa Mahmood Baig Coordinated by Sana Zehra

Velvet is the one winter trend that hits all the right notes, and one we can’t help but want to join this band wagon. Oozing sumptuous royalty and cozy warmth in one, it’s a fabric that not only looks fabulous but evokes an image of wealth, femininity and sensuousness.

We just can’t get enough, whether in the form of accessories or in head to toe velvet separates. Here are some of our picks of looks that have made it to the top of our velvet goals this winter:

Alishay Adnan

Alishay’s super chic and athleisure inspired velvet seperates by Rema Shehrbano prove to us that velvet doesn’t have to be restricted to formal looks. This outfit is a breath of fresh air

Amna Baber

If you can’t commit to head to toe velvet, make like Amna Baber with a cute velvet crop top paired with flowing trousers.

Maha Hussain

Maha Hussain is regal and beautiful in this crushed pink coloured velvet blazer and trousers paired with the stunning embellished coat by Sana Safinaz. The slick hair and smokey eyes just add a whole other dimension to it. We can’t get over how amazing this looks.

Ghana Ali

Ghana Ali adds a touch of luxe with this Rum & Harry midnight blue velvet cut out top. Paired with boyfriend jeans and wavy hair, the style speaks of easy “I just threw this on” glam.


An Eastern velvet look by Mina Hasan that Alishay dons to perfection. Elegant and modern, the worked velvet culottes do all the talking.

Rema Taseer

Rema Taseer looks elegant and refined in a velvet kameez paired with flared pants. This outfit shows restraint and class and the maala (of her own design) remains the focus piece of the look.

Sana Ansari

Sana Ansari’s blue velvet luxe trousers bring some everyday glam to a layered winter look. Might we add that this is street style at its finest.

Rubya Choudhry

Rubya Choudhry wears a head to toe sleek velvet classic Kamiar Rokni design. Here the rich fabric works well with the well placed gold.

Palwasha Yousuf

Palwasha Yousuf’s all black Sania Maskatiya blazer and trouser look has us drooling. The sleek cut oozes a fresh take on 90s chic minimalism.

Anoushey Ashraf

Anoushey’s velvet, embellished Misha Lakhani blazer turns heads and does all the talking. The embellishment takes the simple cut to another level.


Hanieh Amir’s avant garde Hussein Bazaza dress combines a velvet bodice with a printed A-line skirt. The look is not for the faint of heart, but we feel Hanieh completely owned it.

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