EDITORS' PICK For what's new in town Archives

In Editor's Picks April 16, 2026

EDITORS’ PICK For what’s new in town

d’Alba: The Glow Essential
The cult-favorite mist redefining glass skin. A hydrating, ultra-fine spray that melts into the skin for that fresh, dewy finish. Effortless radiance in a bottle.

Sana Safinaz: Spring Steps
Fresh tones meet delicate shimmer in silhouettes made for all-day elegance. From subtle sparkle to statement hues, these are your go-to festive flats.

Huda Beauty: Strawberry Latte Edit
Soft glam with a sweet twist. Warm blush tones and flushed hues come together for a look that’s playful yet polished. The kind of glow that lingers.

In EDITORS' PICK April 2, 2026

EDITORS’ PICK For what’s new in town

PTL Designs — Aab & Kunj Bags

Where craft meets sculpture. Brass and sheesham wood come together in pieces that feel less like bags and more like heirlooms. Rooted in Lahore’s artistry, designed to be carried like a statement.

Ayna Beauty — Sugar, Spice Edit

A playful yet polished lineup of blush balms, tints, and glosses in deliciously wearable shades. Think everyday glow with a hint of indulgence. Your makeup bag, but sweeter.

The Fanoon — Rust Grid & Surah Al-Falaq Canvases

Art that anchors a space with quiet power. From earthy abstract compositions to luminous Islamic calligraphy, each piece blends depth, texture, and intention. Designed for interiors that speak without noise.

In EDITORS' PICK March 17, 2026

EDITORS’ PICK For what’s new in town

Mint n Co.
Elegant leather trays embossed with “Eid Mubarak,” designed for festive presentation. Perfect for serving sweets, treats and thoughtful Eid offerings with refined charm.

The Crystal Blooms
Glittering kashmiri bangles adorned with delicate gold & silver ghungroos. Available in vibrant colours, perfect for stacking and adding sparkle to Eid looks.

Baskets & Co.
Curated Eidi hampers and acrylic gift baskets filled with chocolates, skincare treats, jewellery and festive goodies. A charming and budget-friendly way to make Eid gifting thoughtful and fun.

In Editor's Picks March 1, 2026

EDITORS’ PICK For what’s new in town

Whimsical Bloom – The Blessings Cart & Ramadan Essentials Box
Thoughtfully curated for meaningful gifting, these elevated Ramadan hampers blend faith, florals and fine details in one beautiful presentation. From Qur’an Pak and prayer mats to honey jars, dates and lantern accents, each element feels intentional. Perfect for family gifting or refined corporate gestures that carry both elegance and spiritual warmth.

Mint & Co – Iftaar Date Box & Sabr & Shukar Collection
A sophisticated take on traditional iftaar essentials, these artisanal date boxes are finished with chocolate coatings, gold detailing and premium packaging. Designed for both personal and corporate Ramadan gifting, they balance indulgence with elegance. A beautiful way to honour tradition with a modern, luxury twist.

Nigarish – Eidi Envelope Collection
Hand-embroidered khussas crafted with intricate metallic threadwork, delicate embellishments, and rich velvet interiors. Equal parts heritage and modern refinement, these statement flats are the perfect finishing touch to your Eid ensemble — effortless, elegant, and unmistakably festive.

In Editor's Picks February 17, 2026

EDITORS’ PICK For what’s new in town

Cakelicious 22 A Gift Box with Soul
A thoughtfully assembled Ramadan hamper featuring honey, Zam Zam water, tasbeeh, chocolate-covered dates, and a warm lantern glow, complete with a personalised Ramadan Mubarak tag. Equal parts spiritual and luxurious, it’s the kind of gift that carries both warmth and intention.

The Date Station Where Indulgence Meets Elegance
Belgian chocolate–covered Medjool dates, nut-filled classics, and chocolate-dipped fruits presented in luxe gold-accented packaging that feels couture-worthy. Whether it’s their signature boxes or Ramadan-special editions adorned with gold mini toppers, The Date Station transforms iftar indulgence into a sophisticated gifting statement.

Jahanara by MK Timeless Craftsmanship for Festive Steps
Hand-embroidered khussas crafted with intricate metallic threadwork, delicate embellishments, and rich velvet interiors. Equal parts heritage and modern refinement, these statement flats are the perfect finishing touch to your Eid ensemble — effortless, elegant, and unmistakably festive.

Islamic Habitat Stories That Nurture Young Hearts
The Bedtime Quran Stories (12-Book Box Set) is a thoughtfully curated collection designed for meaningful bedtime bonding. Each story concludes with reflections and simple Q&A prompts, encouraging understanding and connection. A spiritually enriching gift that beautifully blends learning with love.

In Lahore February 2, 2026

EDITORS’ PICK For what’s new in town

Clayworks Pakistan — Basant Kite Coasters
Handcrafted ceramic coasters inspired by the geometry and nostalgia of Basant kites. Bold colours and graphic forms bring instant character to everyday tableware. A design-forward way to celebrate tradition through functional art.

Kreations.pk — Basant Kite Earrings
Handmade kite-shaped earrings that capture the joy and colour of the Basant season. Finished with playful detailing, movement, and artisanal charm. Light, festive, and rooted in cultural nostalgia, perfect for seasonal styling.

Lals Chocolates — “You Are My Heart” Valentine Hamper
A thoughtfully curated assortment of handmade chocolates, macarons, and keepsakes. Every detail feels intentional, indulgent, and beautifully presented. An elevated gifting choice where sentiment meets craftsmanship.

Shaakh
A playful yet refined take on Basant jewellery, shaped like kites and finished in warm gold tones with ruby accents.

Select styles feature delicate pearl saharey that add movement and old-world charm. Designed to celebrate the season with craftsmanship that feels festive, not fleeting.

In EDITORS' PICK January 16, 2026

EDITORS’ PICK For what’s new in town

Khaadi — Candles That Feel Like Home
Khaadi Home’s winter candle collection blends comforting scents with cozy textures. From fresh to warm notes, each candle is designed to add softness, warmth, and a sense of calm to everyday spaces.

Glitzy Bling — Everyday Arm Candy
Delicate charm bracelets and gold-tone bangles made for daily styling. Playful motifs and subtle sparkle make these pieces easy to layer, wear, and love; from casual days to dressed-up evenings.

Huda Beauty — Easy Bake, Pressed
The iconic Easy Bake formula arrives in a pressed powder format, delivering a smooth, soft-focus finish. Lightweight, finely milled, and available in eight versatile shades, it perfects without looking heavy, ideal for everyday wear.

In EDITORS' PICK January 2, 2026

EDITORS’ PICK For what’s new in town

Dior

A masterclass in feminine indulgence, where beauty meets emotion. The Dior Addict universe celebrates glow, colour, and sensorial pleasure. Timeless luxury, refreshed with playful romance.

BIBI Pak

Jewellery rooted in history, crafted with an artistic and almost mythical sensibility. From celestial polki to 18th-century inspired hair ornaments, every piece tells a story. Heirloom design reimagined for the modern collector.

Sana Safinaz

Playful winterwear with bold prints and relaxed silhouettes that feel joyful yet wearable. Safi & Me brings a lighthearted charm to everyday dressing without losing polish. An edit made for comfort, color, and confident personal style.

In EDITORS' PICK December 17, 2025

EDITORS’ PICK For what’s new in town

Gisou Gift Guide: Sweeten Your Routine

Treat yourself (or someone special) with Gisou’s honey-infused wonders. Our top pick? The Honey Pups collection—glossy, golden, and irresistible.

Sephora Favourites: 25 Days of Beauty

Countdown to joy with the Sephora Favourites Advent Calendar. 25 days of curated beauty treats to make every morning feel like a celebration.

Dior Beauty Sets: Luxe in Every Detail

Dior’s latest beauty sets come wrapped in gold tweed, making every gift feel like pure elegance. A timeless indulgence for the luxe-lover in your life.

In EDITORS' PICK December 2, 2025

EDITORS’ PICK For what’s new in town

Arencia — The Viral Korean Skincare Sensation
Arencia Calendula
Rice Mochi Cleanser
The Korean brand taking everyone’s feeds by storm. Loved for its mochi-soft texture and gentle exfoliating formula, Arencia’s Calendula Rice Cleanser has become a cult favourite for sensitive, dry and rough skin. Infused with calming calendula and rice-based clarifying ingredients, it leaves the skin soft, glossy and refreshed without stripping moisture. A viral hit because it truly works.

Sana Safinaz — Winter RTW
Winter RTW by Sana Safinaz
Celebrate with Hailey’s limited-edition birthday staples the snap-on lip case, scented Peptide Lip Tints, and the oversized Bubble Bag to carry it all. Get them together in the exclusive Birthday Set and fill your Bubble Bag with all the Rhode treats you’ve been wanting to try.

Lama — Faux Leather Bomber Jacket
Lama
A cold-weather essential with an edge. This faux leather bomber jacket comes with a high neck, elasticated cuffs and hem, welt pockets, and a concealed zip hidden under a snap-button placket. Sleek but functional, it’s that effortless throw-on piece that instantly makes any winter outfit look put-together and cool. A true wardrobe staple for the season.

In Editor's Picks November 16, 2025

EDITORS’ PICK For what’s new in town

In EDITORS' PICK November 1, 2025

EDITORS’ PICK For what’s new in town

Mahah Jamil Accessories
Through intricate designs and carefully chosen materials, Mahah Jamil’s jewelry reflects ancestral artistry with modern finesse. Each piece is a tribute to heritage — celebrating strength, beauty, and timeless legacy.

Peetal NYC
Metal meets modern artistry — Peetal NYC crafts stunning handcrafted metal bags that exude statement luxury. Each piece fuses contemporary design with a nod to South Asian craftsmanship, making it the ultimate accessory for the bold and stylish.

Coco by Zara Shahjahan
From soft karandi printed shalwars to oversized fleece sweatshirts, Coco by Zara Shahjahan blends comfort with understated elegance. These effortless everyday essentials redefine cozy chic with refined, versatile silhouettes.

In Editor's Picks October 16, 2025

EDITORS’ PICK For what’s new in town

Kiddo Frames
Bring the warmth of Imaan into your child’s room with beautifully crafted frames that inspire little hearts. A perfect blend of faith and art to nurture positivity from an early age.

The Cheesecake Slice
Serving happiness one bite at a time with their Tom & Cherry–inspired cheesecakes and adorable bento cakes. Whimsical, creamy, and irresistibly cute—desserts that taste as delightful as they look.

Alameda Turquesa
Designed and handmade in Portugal, these shearling loafers redefine cozy luxury. Each pair is adorned with hand-strung beads, colorful cords, and artisanal tassels—turning comfort into wearable art. A joyful expression
of “luxury with soul.”

In Editor's Picks October 1, 2025

EDITORS’ PICK For what’s new in town

Iris Naturals
Beri Honey: A star product from Iris Naturals, this honey is rich in antioxidants and natural energy. More than just a sweetener, it’s a daily dose of vitality—perfect in your tea, as a natural remedy, or as a wholesome addition to your wellness routine.

Lama

Step into elegance and ease with Lama’s latest footwear
Woven Mary-Jane Pumps: Finished with a matching bow on top, these pumps feature a soft insole and anti-slip outsole for day-to-night comfort.

Classic Mules: Sleek and versatile, these mules are adorned with a round gold stud and designed with the same comfort-focused sole, making them a perfect everyday staple.

Kiji
Elevated loungewear that redefines comfort

Oversized Double Knit T-Shirt & Move Wide Trousers: Crafted from premium double-knit fabric, this set pairs a breathable, wrinkle-resistant oversized tee with wide-leg trousers. The result? A relaxed yet polished silhouette that’s effortlessly chic, whether styled for casual outings or smart essentials.

Matching Tee & Trouser Set: With the same proprietary interlock fabric, this coordinated look blends functionality and refinement, offering all-day comfort with a structured drape that keeps its shape wear after wear.

In Editor's Picks September 16, 2025

EDITORS’ PICK For what’s new in town

Arooma Asif
Bringing serenity into your spaces, these breathtaking Islamic calligraphies and paintings are more than just décor—they’re timeless pieces that make heartfelt gifts and elevate every corner of your home.

Blissful Beauty Pakistan
Meet your skin’s new best friend: the Complexion Correcting Serum. With 10% Azelaic Acid to target uneven tone, redness, and blemishes, plus Niacinamide, Hyaluronic Acid, and Coffee Seed Extract to hydrate and soothe, this lightweight serum is a powerhouse of calm, clarity, and glow.

Soma shoes
Every summer tells a story, and this one comes wrapped in natural beauty. Their late-summer collection features the handmade MIA Palm Leaf Clutch, crafted with natural dyes and inspired by emotions that linger long after the season fades. A perfect fusion of East & West, this collection is everything wonderful you’ll want to carry into the rest of the year.

In EDITORS' PICK September 1, 2025

EDITORS’ PICK For what’s new in town

Sana Safinaz – Safi & Me Drop 2

Co-ords with personality! Safi & Me is back with zodiac-inspired prints and ready-to-wear sets that vibe with your star sign — stylish, effortless, and so you.

Thoughtful Kitchen – Coconut Cloud Smoothie

Say hello to sky in a cup! Tropical, creamy, and antioxidant-rich, this smoothie is gut-friendly, energy-boosting, and almost too pretty to sip.

Organic Lab – Daily Defence

Elevate your everyday protection with Daily Defence SPF 50+ PA+++. A hybrid sunscreen with advanced UV filters, hydration, and antioxidants — silky, lightweight, and perfect under makeup or solo.

In Editor's Picks August 16, 2025

EDITORS’ PICK For what’s new in town

The Crochet Wall – Handmade Gifts with Patriotic Flair

This Independence Day, wear your patriotism with pride! The Crochet Wall brings you Azadi-themed crochet gajras and balis — lovingly handcrafted to celebrate the spirit of Pakistan.

“In Pakistan lies our deliverance, defence, and honour.” – Muhammad Ali Jinnah

Let’s honour our heroes, cherish our traditions, and add a touch of handmade elegance to our celebrations.

Lals Chocolates – A Sweet Taste of Patriotism

Indulge in the Dil Hai Pakistani box, filled with rich Dark and creamy Milk Chocolate Kunafa Bon Bons. A perfect blend of tradition and luxury, made to share with those who matter most this Independence Day.

Oreo Pakistan – 6 Iconic Designs, 6 Playful Cookies!

Your favorite cookie just got a proud twist! Oreo celebrates Pakistan with six limited-edition iconic designs — a delicious reminder that fun, flavor, and pride go hand in hand.

In Editor's Picks August 2, 2025

EDITORS’ PICK For what’s new in town

Rhode’s Bubble Hit

Say hello to the limited edition baby Rhode Bubble Bag—the cutest sidekick for your summer essentials.
Perfectly paired with the Peptide Lip Tint in Lemontini and the Summer Lip Case, this mini must-have is made for beach days and weekend getaways.

With its soft, glossy finish and 4.8-star rating, it’s the pop of playful chic your pouch lineup was missing.

Mango Mood On

Cosa Nostra’s new Fresh Mango Gelato tastes like summer in every bite—ripe, juicy, and refreshingly creamy. Crafted with real mangoes, it’s the perfect pick-me-up for Lahore’s heat and your sweet cravings.
Trust us, one scoop won’t be enough.

Move Like You Mean It

You move. You glow up. You show up—to Pilates, coffee runs, and spontaneous errands.
Damas’ new FLUX collection is made for the girls on the go—sleek, everyday jewellery that moves with you. Minimal yet bold, it’s your perfect plus-one from mat to matcha.

In EDITORS' PICK July 16, 2025

EDITORS’ PICK For what’s new in town

Sari Soirée by Dhalak by Naila

A trio of organza dreams with hand-blocked charm:

Coral Reef: Vibrant coral sari with gold block print and banarsi blouse

Floral Fusion: Rust and brown sari with a dull gold sequins border

Artful Contrast: Black and white sari with bold, intricate patterns

Abbas Hair Oil

Your new hair ritual, rooted in nature:

* Promotes growth & reduces hair fall

* Deeply hydrates, adds shine & smoothness

* Soothes dry scalp and prevents dandruff

* 100% natural, chemical-free goodness

Clay Charms by Clayworks Pakistan

Ceramics that make your heart melt:

* Wobbly bowls with tiny bow charms

* Malmo mugs adorned with little hearts

In EDITORS' PICK July 1, 2025

EDITORS’ PICK For what’s new in town

Huda Beauty Lip Contour 2.0

Lip contouring is back — and bolder than ever. Huda Beauty’s viral Lip Contour 2.0 pencils are the ultimate tool for sculpting fuller-looking lips with zero effort. Ultra-creamy, waterproof, and now trending in rich nudes and berry tones, these liners are a must-have for that overlined, defined lip look that’s everywhere right now.

Kiji Retail’s Summer Staples

Minimal, modern, and made to breathe — Kiji’s latest linen layers redefine relaxed dressing. From beach strolls to city errands, these pieces let you move with ease and wear with purpose.

Rhode Pocket Blot Setting Mist

Rhode’s new setting mist is hydration-meets-control in one sleek bottle. With its oil-absorbing formula and refreshing finish, it locks in your makeup and keeps shine in check — all day, all night.

In Editor's Picks June 17, 2025

EDITORS’ PICK For what’s new in town

Fresh Grounds

A homegrown café with Aussie inspo and local flair, Fresh Grounds is powered by women and packed with purpose. From their signature açaí bowls, matcha and froyo to the indulgent knafeh snowberry—every bite is a bold, feel-good experience.

Gul.co

Gul.co’s meticulously crafted rings are where elegance meets intention—each piece tells a story of timeless beauty and careful detail. Whether you’re drawn to bold statements or delicate keepsakes, their rings are the kind you’ll treasure forever.

Craft-Tea

From trendy notebooks to the cutest cards in town, Craft-Tea is your new stationery soulmate. Their Positive Affirmations sticker set is a little burst of joy—perfect for staying organized, inspired, and effortlessly cool.

In EDITORS' PICK June 1, 2025

EDITORS’ PICK For what’s new in town

Live Calico

A charming blend of function and artistry, ‘Live Calico’ creates block-printed quilted essentials like toiletry pouches and tote bags. From soft yellow shell-printed zip pouches with tassel details to spacious boxy totes adorned with koi fish and lotus blooms, every piece exudes handcrafted warmth and everyday elegance.

Bibi Pak

Bibi Pak’s jewelry carries the soul of history and craftsmanship. Their ‘Rahimeen’ Teeka is a regal piece handcrafted in pure silver with 24k gold plating and a diamond polki center. Also spotlighted is a pair of vintage ‘baazu bands’ (Zaamin), etched with 24k gold Quranic inscriptions in the rare Koftgari technique—once belonging to Nawab Sadia Dost of Bahawalpur.

Dior’s Dewy Glow Game-Changer

Meet the new Dior Dewy Glow Stick Blush—your shortcut to radiant, custom color. This pH-activated formula adapts to your skin tone, delivering a fresh flush in cool pink or warm coral that lasts up to 12 hours. With its light-reflecting finish, expect cheekbones that look naturally plumped and perfectly lit.

In EDITORS' PICK May 16, 2025

EDITORS’ PICK For what’s new in town

Zar_The Gota Art

If you’re a lover of timeless, handcrafted beauty, Zar_The Gota Art deserves a spot at the top of your wedding season wishlist. Known for their exquisite craftsmanship, this brand brings traditional artistry to life using rich silk fabrics and intricately detailed gota work. From handmade jewelry and statement bags to Iman Zaman tokens, goody bags, pillow covers, and thaalposh for Niaz, every piece is created with love and cultural flair.

Pat McGrath’s Skin Fetish: Glass 001 Legendary Glow Setting Spray

When it comes to legendary glow, Mother Pat McGrath never misses. Her Skin Fetish: Glass 001 Legendary Glow Setting Spray is pure magic in a bottle—designed to give your skin that high-gloss, ultra-dewy “glass skin” finish that looks radiant both in person and on camera.

Avt. Enterprises:

Looking for the perfect way send a Tabaruk box to a loved one after completing your spiritual journey? Avt.enterprises offers beautifully curated Tabaruk Boxes and Umrah Hadiya sets that make heartfelt gifts for Hajj and Umrah. These customizable gift sets typically include a Turkish prayer mat, marble tasbeeh, zamzam bottle, Turkish cap, khajoor plate, and more — all elegantly packed in a stylish handbag. Ideal for sharing blessings and barakah, their offerings blend tradition with thoughtful presentation, making them a top pick this season.

In EDITORS' PICK May 1, 2025

EDITORS’ PICK For what’s new in town

Salah Quest by Mini Ummati

Turn learning about Salah into an exciting adventure! Perfect for kids 5+, this colorful board game teaches the importance of prayer through fun challenges, questions, and family bonding moments. A meaningful and engaging gift for little ones growing in faith.

Find Your Perfect Match with the New MAC Studio Fix!

Change can be tough, but MAC makes it smoother with their revamped Studio Fix line — now with 78 shades, 24-hour oil control, and refillable compacts. Plus, they’ve lowered the price too! Meet an artist in-store to discover your perfect shade match. Your new fave is waiting!

Sana Safinaz “Safi & Me”

Effortlessly cool and timeless, Safi & Me by Sana Safinaz brings easy, joyful style for the modern woman. Perfect for wherever life takes you.

In EDITORS' PICK April 16, 2025

EDITORS’ PICK For what’s new in town

Turkish Gems & Jewels

This week’s spotlight is on breathtaking Turkish-inspired pieces that blend tradition with timeless elegance. From intricate craftsmanship to regal designs, these jewels are perfect for adding a luxurious touch to your festive look. A true celebration of heritage and beauty.

Collagen Lip Bath—Charlotte Tilbury

Charlotte Tilbury’s new Collagen Lip Bath is a hydrating lip gloss that plumps, smooths, and enhances your lips with a glossy finish. Infused with marine collagen and mustard sprout extract, it helps boost fullness while keeping lips nourished. The heart-shaped applicator adds a luxe touch, making it a perfect everyday pout enhancer.

Palki By Mint & Co

Mint & Co’s new Palki Boxes in elegant white and gold are the perfect way to gift jewelry with a touch of tradition and charm. Inspired by vintage bridal palkis, these beautifully crafted boxes add a luxe, festive vibe to any occasion. Ideal for brides-to-be or as a thoughtful present for your loved ones.

In EDITORS' PICK April 1, 2025

EDITORS’ PICK For what’s new in town

Folia

A Touch of Tranquility – Elevate your Ramadan moments with Folia’s thoughtfully curated gift set — a harmonious blend of devotion and elegance, perfect for gifting or self-reflection. Pair it with their beautifully designed Quran featuring English translation and timeless wisdom from revered scholars. A serene celebration of faith, mindfulness, and meaning.

Dazzle by Sarah

Step into celebration with Dazzle Sarah’s new Eid Khussa collection — delicate florals, pastel hues, and vintage charm handcrafted to perfection. Whether you’re dressing up or keeping it casual, let your footwear be the showstopper this festive season.

Charlotte Tilbury — Fall in Love with Every Look

Charlotte Tilbury’s Soulmate Collection is here to steal hearts — think glowing skin, flushed cheeks, and dreamy tones made for your most romantic moments. Whether it’s a date night or a feel-good glam, this collection is your new makeup muse. Two dreamy palettes — Flawless Pink & Peach — paired with love-effect lipsticks in soft, flirty shades like Naughty Talkand Dream Talk. Your love language just got a glow-up!

In Editor's Picks March 17, 2025

EDITORS’ PICK For what’s new in town

Timeless Floral Elegance by Traditional Jewellery

Elevate your hairstyle with these

“3-Line Mogra Combs”, a perfect blend of tradition and charm. Whether for a wedding, festive occasion, or a classic everyday look, these fragrant jasmine-adorned combs add an ethereal touch to your ensemble! A must-have for floral accessory lovers.

Glow & Protect with IT Cosmetics!

Meet your new skincare essential—a 3-in-1 sunscreen, serum, and primer packed with SPF 50, Vitamin B5, and Hyaluronic Acid! Say hello to smooth, hydrated, and protected skin every day.

Ramadan Gift Boxes by Mint & Co.

Celebrate the spirit of Ramadan with these beautifully curated Ramadan Gift Boxes! Thoughtfully designed, each box includes a pocket Quran, tasbih, prayer mat, and dates, making it the perfect gift for your loved ones or a special treat for yourself. A meaningful way to embrace the blessings of the holy month!

In EDITORS' PICK March 1, 2025

EDITORS’ PICK For what’s new in town

Shah Official

Elevate your style with Shah’s exquisite collection, where striking gold jewelry takes center stage. Intricately crafted pieces featuring twisting vines, delicate branches, and mysterious forms evoke power, grace, and sophistication. Pair your statement jewelry with our sleek bags and elegant hats, all crafted to weave elegance and untamed beauty into everyday life.

Blush Filter Liquid — Huda Beauty

Huda Beauty is taking the makeup industry by storm! She has introduced new blush filter shades-A pop of color with a filtered finish! Blush Filter is a lightweight liquid blush with buildable pigments and finely milled micro-pearls for a soft-focus, high-impact glow. Available in 11 shades that work across all skin tones, Blush Filter also has a yummy candy scent to complement the sweet shade names.

Jome

This sweater is a vibrant, hand-knitted masterpiece from JOME, a Pakistani brand that celebrates craftsmanship and comfort. The rainbow cardigan features a stunning patchwork design with bright, contrasting colours, reflecting the rich tradition of hand-knit textiles. Each stitch is carefully crafted, ensuring a soft, cozy feel while embracing a chic, contemporary aesthetic.

In EDITORS' PICK February 16, 2025

EDITORS’ PICK For what’s new in town

Super Boost Skin Tint & Lip Gloss — Makeup Forever

Simplify your beauty routine with this makeup and skincare skin tint. Super Boost Skin Tint comes with nutrient-rich ingredients to nourish and unify your complexion. Low effort, high impact!

Super Boost Lip Gloss gives lips irresistible luminosity and shine. In one stroke, it makes lips visibly fuller and smoother. The formula doesn’t stick or move (lasts for over 4 hours without running).

Luxury Lawn — Zaib

Soft hues, delicate embroidery, and a touch of elegance-this is where tradition meets modern grace. It’s all in the details in this collection by Zaib for Ramadan and Eid both. The collection comes as unstitched & with our custom stitching.

Sadequain Bethak

A visit to the newly opened Sadequain Bethak in Lahore offers an enriching experience, adding to the charm of the vibrant Gali Surjan Singh. This thoughtfully curated space goes beyond a traditional gallery, immersing visitors in the world of one of Pakistan’s most celebrated painters and calligraphers. Showcasing Sadequain’s personal belongings alongside carefully selected artifacts, the baithak weaves a compelling narrative of his life, artistic journey, and enduring legacy.

In EDITORS' PICK February 1, 2025

EDITORS’ PICK For what’s new in town

Lals

Lals is launching its Valentine’s Very Berry Collection, filled with l strawberry-filled chocolates, smooth milk heart-shaped bon bons and much more. Get your hands on these scrumptious boxes for your loved ones.

Whimsical Bloom

Where flowers tell stories, and sweetness seals the bond! Make this Valentine’s Day unforgettable with Whimsical’s classiest arrangement of flowers and a customised cake of your choice placed in a stunning acrylic box and much more!

The Ultimate Valentine’s Day Pampering at New Look Beauty Clinic & Spa

This Valentine’s Day, show yourself some extra love with New Look Beauty Clinic & Spa’s luxurious self-care packages. Whether you’re prepping for a date night or indulging in some much-needed me-time, their specially curated treatments are the perfect way to unwind and glow.