Khaadi welcomes you to the Experience Square in Lahore, Y BLOCK DHA, a prestigious thoroughfare in Lahore’s high-profile shopping district. The Experience Square occupies a newly renovated structure with four floors, each designed for connection and discovery. This multi-level store features a striking all glass façade which generates an inside-out feeling amplifying the retail experience.


Our logo consists of the Mark of Expression which is a tangible symbol of our brand representing  everything we are: our expressive heritage, our values, our people, our offerings.

The metal and glass retail building is topped with this Mark of Expression looming over Y Block with its inviting atmosphere and contemporary design.

The transparency of our structure allows natural light to penetrate and create a sense of openness and spaciousness. Large glass panels are used extensively in our design, providing scenic views of the surrounding environment. This creates a visually striking and modern aesthetic, as well as a unique experience for those inside the building signaling the brand’s signature design elements.


This area is dedicated to Fabrics, where you descend the staircase from street level and immediately step into an explosion of creativity and colour. Fabrics are creatively displayed on mannequins, enabling you to visualise and experience the flow and drape.

In addition, we have introduced a convenience line of tailored fabrics into ready-to-wear pieces to cater to your busy schedule.

The basement sees exposed columns and arches accented with hand painted Khaadi motifs. You will witness these icons along a series of carefully designed sequences throughout the space.


Stepping into this space, you will be stunned by a  Stepping into this space, you will be stunned by a suspended elliptical mesh created by Sohail Abdullah, which serves as a focal point, spanning all four floors. The artwork is made with a mesh of galvanised steel wire in hues of the Khaadi Orange, woven in the primordial weave used to make fabric. The resulting piece appears translucent, flowing and weightless.

The floors, wals and ceilings of the ground floor are  The floors, wals and ceilings of the ground floor are covered with natural colours that give neutrality, warmth and originality to the space, providing an ideal texture to showcase Ready to Wear and Accessories. You wil also discover our designated gifting area, which ogers the convenience to wrap gifts bought at the Experience Square.

Nestled in the corner, our olfactory experience is curated to immerse you in a sensory journey, enabling you to discover your scent.

Boasting a sprawling bright space near the fitting rooms, is the light box, ilustrated by our in-house designer Madiha Sarwar and executed in 3D by Suleiman Faisal. Ful of life, colour, bold shapes and imaginative compositions, this art represents the fierce and fashionable Khaadi woman. The controled use of light combinations changes the perception of the artwork; alowing customers to perceive and feel the space digerently.


The mosaic stairs come alive with the hand painted arches that lead you into the first floor, which is an extension of Ready To Wear.

For those of you who are willing to try styles that can exalt your search for refined and contemporary femininity, including Shoes and Accessories, this entire space is made to disrupt and transform.

Designed to inspire creativity, a fashion runway  Designed to inspire creativity, a fashion runway hand painted in a stunning colour gradation by Syed Phool Badshah will immerse you in a selfie walkthrough.


The Fashion Lounge

The light, the artwork and the experience will draw your eyes upwards. With a sophisticated monochrome interior and specially designed lights, the Fashion Lounge aesthetic is a homage to the design language of our premium range. Enhancing your sense of comfort on this floor,  Enhancing your sense of comfort on this floor, our bespoke lounges are created for you to pause, sit back and relax in between your power shopping trip. As a personalised service to you, a fashion expert will be readily available to assist and recommend style options for festive occasions.

Good Times


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