Rang Barse by 9Lines – Festive Lawn Collection ’22
Muse @mahrukhzamanmalik @aidaahsheikh @eeshaassad
Photography @asadbinjavedphoto
Makeup @fatimanasirmua
Styling & Art Direction @9solutionspk
Make-up artist Geena Kashif gives us the best tips for summer
What are some makeup trends for summer?
- Clean Makeup look with a focus feature is the hottest summer trend in terms of makeup
- Metallic eye shadows
- Glass Skin
- Bold/glossy lips
- Kitten eyeliner
- Bronze Skin
What are some tips to make foundation look natural during the summer?
Less is more! Focus more on concealing areas where it is needed, use a sheer foundation, powder on areas where you crease and use a setting spray that holds your makeup in this heat and makes it transfer proof.
How do you suggest people protect their natural skin and hair from makeup and styling?
For skin, make sure to double cleanse your makeup followed by a skincare am and pm routine that should change after every 3 months. Make sure to use SPF daily and exfoliate your skin at least twice in a week.
For hair, I would highly recommend getting a hair mask. Hair oiling is a must and a heat protection spray when you use any hot tools.
What is your go to skincare routine?
My current go to skincare is cleansing my face with the Inkey Oat cleansing balm, The Ordinary Hylaronic Acid Serum, Glow Recipe Plum Plump cream, Clinique all about eyes eye cream, Aveeno Sunscreen SPF 50 followed by Huda beauty silk balm.
What mistakes do most brides make in your opinion?
The biggest mistake most brides do is to not take care of their skin or have a proper skincare routine that works for their skin type. You cannot expect magic to happen on your big day if you just wash your face with soap! Skincare is essential! If anything don’t sleep on SPF, moisturizer and an eye cream.
If you could give the brides who come to you advice, what would it be?
My advice would be to do your homework on how you want to look on your big day. Don’t be shy to have a conversation with your artist, tell them what you like and what suits you and then be open to the artist’s suggestions as well. All this will ensure that your experience is smooth and no time is wasted resulting in a great partnership where it is a win win situation for both the artist and the client.
What challenges have you faced as an MUA in Pakistan?
People have a lot of expectations from a makeup artist, they show us photos and videos that are filtered, airbrushed, smoothed and photo shopped to perfection and expect us to make their skin look just like that. The biggest challenge to date is educating the client about texture which is completely normal. Makeup sits on your face, it doesn’t make pores, bumps and fine lines vanish! Makeup will look like makeup! I highly encourage fellow artists to also go easy when editing their photos and videos, let’s normalize and embrace the realness of how makeup looks.
What consists of your every day makeup kit?
Glow recipe dew drops, Tarte Shape Tape concealer, Huda Glowish Luminous Powder, Lancôme Lash Idole Mascara, NARS Orgasm liquid blush, Mac Matte Bronzer, Dior Universal 001 palette, Makeup by Mario lipstick in Rasa.
Top 5 foundations?
- Makeup Forever Ultra HD
- Huda Faux Filter Stick
- Armani Luminous Silk
- Massarat Misbah Silk Foundation
- Smashbox Studio Skin
Influencer and socialite Areesha Kamran takes us inside her closet
How would you describe your personal style?
My personal style is modern/glam. I definitely lean towards contemporary pieces more, yet I would much rather be the most over-dressed person in the room than under-dressed.
Your favourite fashion designer?
I would have to say that my favorite fashion designer is Coco Chanel. The class and grace that exudes from Coco is unmatched. Truly a style icon.
Do you believe in sustainable fashion? Have you changed your wardrobe in the recent years to make it more sustainable?
I do believe in sustainable fashion, however, I do believe our Pakistani market makes it a bit harder to implement in our daily lives. I love how brands abroad have clothing made from sustainable recycled fabrics, and I would love to see that trend come forward here as well.
Where in Pakistan do you love to shop?
Sania Maskatiya, Elan, & Zaha are my go-tos.
What is the oldest item in your closet?
Probably my mom’s fur scarf. Vintage, ya know?
What, in your opinion, are must have items that are essential to a great closet?
A well fitted blazer, black leather pants, a good pair of denim jeans in whatever style you find most comfortable, simple black strappy heels, and a good quality white tee.
Your most prized possession?
My diamond pendant gifted to me by my late grandfather.
Your favourite accessory?
Definitely a statement bag or earrings.
What item in your closet makes you cringe?
My old Quiz clothes, haha.
Actor, model and influencer Merub Ali gets candid about her childhood, date nights and more
Did you always want to become an actor?
So acting wasn’t something that I initially wanted to do. But as time passed and I got more opportunities I became more interested in it because I liked acting.
How did you find yourself in this career?
I was accidentally put into this career because of the music video I did for Sajjad Ali when I was younger. So yeah, it all kickstarted from there.
What was your childhood like?
My childhood mostly consisted of me just reading books and spending time with family. I was a very extroverted yet introverted child. I’ve always been that. It takes me time to open up to people and that’s how I was as a child too.
You’re very young. Does the work pressure ever get to you?
Uh yes I do feel the work pressure sometimes. I like working24/7 but whenever it gets too overwhelming for me, I just take a step back and take a break. Maybe go on a vacation or spend time with family at home, so I can kind of stablise myself before I get back into it.
What’s your favourite thing about being on set?
The fact that I’m working. I love working! I’m the kind of person that can work 24 hours if you ask me. I like making art out of whatever it is that I’m doing.
Is it hard to find time for each other when you and Asim are both working?
Yes, it is sometimes. Mainly because we’re both in different cities. But we do make a lot of time for each other because we are each other’s priority.
Where do you like to go for date nights?
I honestly like going in my PJs to watch a movie. That’s the ideal date night for me. I don’t really require a lot. Sometimes I do, but usually I don’t.
Describe your perfect day off.
My perfect day off is at home with my dog, with my family, and online shopping or playing games on my laptop. That’s it!
Name three things on your bucket list.
To skydive! I want to get a car for myself and also build a house for my parents.
Where do you see yourself in five years?
In 5 years I hope to be more wiser and InshAllah be ahead in my career. I never think about the future but when I do I just hope for the best because I’ve never been on a path. I just like the flow of things in the present. I don’t like thinking about the future.
There is a major cancel culture these days. Does the pressure of always being politically correct ever get to you?
Umm, yes. Because sometimes you might say something else in an interview and people will pluck words out of a sentence and use it in a wrong way against you. But I honestly think if you don’t have enough knowledge about something it’s better you don’t speak about it. If you have a proper argument against it then sure, why not? I mean, I would still suggest not to. Just don’t make comments until you don’t know the situation. Specially if it’s very sensitive.
Do you think there are some taboos with working in the entertainment industry in Pakistan?
People view the entertainment industry in a very negative perspective. And I honestly think it wholey depends on you. If you want to do something bad that’s entirely your choice and if you’re on the right path that’s also your choice. So it’s basically how you handle yourself in the industry and not about whoever is around you. Logon ko same scale pe tolna nahi chayiye. There will be good people and bad people everywhere. I don’t think people should see this industry from such a bad prespective.
Your favourite designer?
Honestly, my personal favourites are Maria B and Zara Shahjahan. I think their clothes are amazing!
What advice would you give to aspiring actors?
Remember, accepting failures is actually accepting your success. Failures only make you stronger and determined. So there are going to be a lot of ups and down in the journey but if you’re being yourself and you love what you do you will eventually reach where you want to. Never ever doubt yourself. You should always remember your goals and whatever comes in the way, you just have to really pass through.
Designer: Shehla Shaharyar
Collection: Utopia Raw Silk
Production: Centaur One
Model: Tehreem Gohar & Celina Arif
Photographer: Tajwar Munir
MUA: Saad Sami
Art: Mehrunissa Kabir
Jewellery: Beedazzled
Influencer Sophiya Salim Khan of Keeping Up With Khan takes us inside her closet
How would you describe your personal style?
In the moment! So one thing I learnt from my grandmother is just to wear whatever you feel like wearing on a particular day. Be it clothes, shoes or accessories. Mostly I dress in the same outfit everyday, which is a black T-shirt and black pants. I let the day and my mood decide how much I’m going to dress up or down.
Your favourite fashion designer?
This is a tough one! I really can not pick one as they all shine bright for their own genre & what they bring into the fashion scene. Currently drooling over Ansab Jahangir – their cuts, colours and prices are just on point.
Do you believe in sustainable fashion? Have you changed your wardrobe to make it more sustainable in the recent years?
Definitely a recent awareness came about, and it’s here to stay. Once you start learning about true sustainability, it’s hard to unlearn some facts about the fashion industry. Sustainable fashion begins with sustainable choices. The transition from buying cheaper to buying sustainable is a habit that doesn’t reflect in price points as much as it does in the amount we buy. Also what we do with how much we already have. Rather than buying and donating, I’ve started to buy less & to upcycle my wardrobe more.
Where is Pakistan do you love to shop?
Instagram!! I absolutely love how Instagram has helped me discover & be able to shop from so many local brands. No matter where they may be located in Pakistan, through great logistic services & social media, I feel unique brands have never been more accessible.
What is the oldest item in your closet?
That would be my great grandmothers shawl collection, which I was lucky enough to inherit & shall be cherished for generations to come.
What, in your opinion, are must have items that are essential to a great closet?
The basic everyday shalwar kameez, jeans, simple T-shirts, a good pair of black joggers & you are good to go!
Your most prize possession?
My great grandmothers Shahtoosh shawl
Your favourite accessory?
Rings
What item in your closet makes you cringe?
The items I bought when I was in college on sale thinking I’ll fit into them later, totally unnecessary.
How does style differ in the two big cosmopolitan cities that you live in, Lahore and Islamabad?
Having lived in Karachi, Lahore & Islamabad, I can see how totally different each city’s fashion expression is.
Islamabad kind of reminds me of Karachi, very chilled out & relaxed fashion sense, putting comfort first. As compared to lahore which is such a fun cosmopolitan for fashion, as you will see all forms of fashionable expression wherever you go together & no one is bothered by being over or underdressed.
Urwa Hocane on self love, passion and life beyond acting
How does it feel to see yourself on the cover?
Always a pleasure collaborating with GT! The team is super cool and it’s always been a great experience.
How did you decide to pursue a career in acting and filmmaking? Is this something you always wanted?
It happened by chance. I used to do theatre in Islamabad and started getting offers for hosting and acting. I would say the career chose me.
How are things in your personal life now?
I am in a very good place Alhumdulillah. My personal growth expedited in the last 2 years and I am focusing a lot on self love and self care is important not just for me but for everyone around me.
What are your hobbies outside of acting and filmmaking?
Gardening is my favorite hobby and I definitely have a green thumb. I also enjoy painting and reading books. So yes art and nature have always have been my soul food.
Has your perception of the entertainment industry in Pakistan changed overtime? If yes, how?
With experience you get to learn a lot more about your respective field. I always believe in growth. I don’t stick to same perceptions for a long time. Things always evolve and grow as time goes by so should the perceptions.
What is your beauty routine?
Lots of water and sleeping on time. I like to keep educating myself about eating healthy and I practice things that resonate with my well being. Like I said earlier, all this falls under self love and self care and that’s what helps me.
Do you work out?
No. I guess I’m always on the go and that is enough exercise for my mind body and soul.
People in Pakistan don’t consider acting a proper profession. What do you have to say about that?
I think it’s a profession of passion. I work 12 hours a day and sometimes also on Sundays! It’s very much a profession that requires a lot of hard work and patience. I firmly believe that with time this perception will change and acting will be considered as a solid profession. As a matter of fact, I feel that change has already started to take place in our society. The quality of Pakistani content has improved in volumes and so will the perceptions InshaAllah.
Acting in Pakistan is still considered very taboo. Did you face problems when you decided to enter this career?
Not at all. My parents are very progressive who trust me and my choices. I have been blessed with family and friends who have always supported me and been my strongest support system when it came to my professional choices.
Do you like the fame that comes with becoming an actor?
I love the creative process more than the exposure that comes with it. I enjoy it as much as an introvert could. For me fame is when what I do and what I produce is genuinely loved and appreciated by all.
What’s your favourite part about your work?
Telling stories
What are your upcoming projects?
I can’t wait for the world to see my upcoming film called Tich Button. It is a true labour of love and I’m thrilled to share it with everyone.
Who’s your favourite designer?
I don’t have a favourite as I happen to be a very simple person. I will wear whatever fits my mood. My personal choices are very basic.
Name three things on your bucket list.
I believe in living fully everyday as it comes but if I must answer it’s mostly travelling and exploring new places in the world.
Who is your inspiration?
I find inspiration in every day. Passionate and hardworking people inspire me. And for me, living and being in the now is extremely inspirational.
Tell us about your first shoot.
It was a photo shoot for my first job as a VJ. I remember being very nervous and overwhelmed.
What advice do you have for aspiring actors or filmmakers?
Follow your heart and tell stories that matter to you and be true to yourself first because when you do that you are automatically true to your work and to your fans. You will always deliver projects filled with love and passion.
As a first time producer, how was your experience producing a film for the silver screen and of that magnitude?
It took endless hours of hardwork to be honest. Yes initially it got very intimidating doing this for the very first time, but if there is one thing I have learnt in this journey of Tich Button, it is that with true dedication and hardwork one can over come all hardships and find solutions for anything. Project on such a big scale always comes with its challenges but the key is ones grit & resilience and not giving up no matter what. There were days when I thought I couldn’t move on but my team has been amazing and like they always say “Team Work Makes the Dream Work”. So yes tons of positivity and always knowing that sky is never the limit and one can always achieve higher.
Photography: Mohsin Khawar
Makeup: Nabila
White dress: Elan
Influencer and socialite Mahnoor Arshad Mahmood takes us inside her closet
My personal style in three words:
I’d say my sense of style is super feminine and very trend driven. Also, sophisticated — very mindful of intricate details.
My top 5 wardrobe essentials:
Oh well that’s surely my favourite question but 5 is a tricky number so excuse me if I exaggerate a bit too much. I’ve always been a pants girl; I love me a good pair of pants! You’ll find my wardrobe flooded with black, beige and white culottes and bootleg pants. Super easy to style anything and everything with them. Second, a white button down shirt. You can pair it with some colourful accessories to add that extra oomph. Third, an oversized chunky sweatshirt with black leggings or basic jeans depending on if it’s a casual day or if I’m feeling a little extra. Lastly, bodysuits are my latest obsession — they give such a good fit and can be paired easily with almost everything.
My favourite vintage item:
My dad’s sweatshirt from Boston University — a go-everywhere, do-anything essential. It’s oversized, super comfy and so close to my heart.
My top 5 shoe essentials:
1. An affordable pair of black patent leather pumps for everyday use
2. A pair of nude loafers making everyday outfits chic
3. My mama’s white Hermes Oran sandals to pair up with all my colourful lawn outfits.
4. A minimalist pair of sneakers
5. A class pair of gold Louboutins to make all my boring outfits a tad bit extra. They are so worth the splurge.
My most prized possession:
A hyperbolic gold anklet given by my late grandfather to celebrate my birth, since I was their first grandchild it meant a lot to them.
Musician and It Boy Haider Mustehsan talks to us about his career, his bucket list and more.
Did you always want to be a singer?
I’m not sure but the art of singing/making music was and is an integral part of my life. I’m pretty sure it will remain that way.
What’s your favourite thing about being a musician?
My favourite thing is being able to connect with people that I don’t know. To be able to produce and render an emotion that was personal to me and giving it to the world.
If you weren’t a musician what would you be?
I have a dual bachelor’s in Political Economy and Sociology, and I’m currently a Masters student in the field of Peace and Conflict Studies. This is a path I’m pursuing in conjunction with my music.
What do you do on days that you’re off from work?
Football. And I usually listen to podcasts and utilize other avenues that help keep a constant flow of knowledge to myself. Also, I like to travel.
Name three things on your bucket list.
1- Win a Grammy
2- Write a song with Ed Sheeran
3- Be proud of myself 20 years from now
Who is your inspiration?
My brother and sister.
Do you it is still consider it a taboo to be in the entertainment industry in Pakistan or have things changed?
I’m pretty sure it is. Specially for our women. But then again, my music (I’m sure I speak for the majority of my colleagues) isn’t for the people that think this is a taboo. So it’s not really of any concern to me. We have ways to go and progress as a society, and unfortunately the music is just the tip of the iceberg went it comes to nonsensical taboos.
There is a major cancel culture these days. Do you ever feel the pressure of that in terms of what you post or say?
Not at all. I post what I feel like.
What’s the best thing about performing?
It’s something about the energy you get that reverberates from the crowd and onto the stage. Especially when the crowd knows the lyrics and sings it back to you. It’s magical.
What advice would you give to aspiring musicians?
Don’t indulge yourself in machine driven views. Stay true to yourself and your craft. Consistency is the only way.
Actor and designer Rehmat Ajmal speaks to us about her brand Rehstore, her time at NCA and life after marriage
How did Rehstore come about?
Rehstore was born in 2019 shortly after I graduated from NCA. It combines my love for both art and fashion. Today, 3 years later it has surely become the most important part of my life. It is true what they say “If you do what you love, you’ll never work a day in your life.”
Tell us about your new collection.
Sona is a step forward for Rehstore as we introduce hand embellishments. Like every other custom article that is part of our work so far, these can also be customized and so it becomes a personalized, individualistic experience for the buyer. This collection is all about luxurious drapery that encapsulates festive energy while also remaining minimal. It is perfect for intimate weddings.
Who is your inspiration?
I always say I draw inspiration from nature. Sometimes I design around it and sometimes it designs around me.
What’s your favourite product?
It has to be the new hand painted envelopes and notecards set. It makes for a perfect gift for all stationery lovers.
You studied Textile and Design from NCA. Do you feel that gives you an edge over other designers that haven’t?
I feel everyone holds a unique expression as designers and artists. Personally, spending four years at NCA studying the subject has definitely helped me technically but I believe experience and hard work can take you a long way ahead in life with/without a degree.
How is married life going?
It is going great. Can’t believe it has been over a year!
How do you like Karachi?
I fall in love with Karachi everyday. There is something about the wind here that really lifts my spirit up. I also love the concept stores, coffee shops and local art running through the veins of the city. I cannot wait to have my friends visit so I can show them around!
How do you find the perfect work life balance?
Being a freelancer gives me the freedom to draw a perfect balance. It allows me to run my business, keep my marketing consultancy going and work hours that suit me. With a little bit of structure, discipline and empathy for yourself you can get the engine running pretty smoothly.
We see from your Instagram that you’ve taken up baking recently. How did that happen?
Well I have always been fond of cooking and baking. It is just that I am taking out more time to record videos and create content around it. I am finding it so soothing and therapeutic just like painting.
What are the differences between the two big metropolitan cities that you’ve operated from, Karachi and Lahore?
In some moments it feels like both cities are the same and in other moments it feels like they are not. I have found Karachi to be more diverse and also more fast paced in comparison to Lahore. But then Lahore is my home that is so culturally and historically enriched so really, one I am falling in love with and one I already love.
Does the pressure of cancel culture and posting the right thing ever get to you?
No, not really.
What advice would you give to young people who are trying to get their big break?
There are two things that will never fail you; hard work and consistency. If you are working hard to be consistent and are consistently working hard you will not have to find your big break as it will find you.
Is there a message that you would like to give to our readers?
I would definitely like to thank everyone who has ever helped me in regards to my small business. Your kindness and sincerity truly elevates the experience of it all. Be it the teams that come together to create artistic photographs or friends and family extending support and love. None of anything would be possible without all of you.
Photographer: Mehlum S. Sadriwala
Muse:Â Sona Rafiq
Hair & Makeup:Â Bryan William
Jewelry:Â Ali Javeri Jewelers
Socialite and influencer Alizeh Rabbani takes us inside her closet
How would you describe your personal style?
Whatever I’m comfortable in. I can never step out wearing something that is not true to my inherent aesthetic.
Your favourite fashion designer?
I have many but off the top of my head: Rizwan Beyg and DVF.
Do you believe in sustainable fashion? Have you changed your wardrobe to make it more sustainable in recent years?
Yes! I’ve recently enlightened myself a lot on fast fashion and their carbon footprint share. So now when I shop I try very hard to not fall prey to impulse itches and trends and only get classic and timeless pieces. I’m not entirely there yet but trying my best. Even for my second baby, I made a conscious effort to recycle my elder son’s clothes especially since babies grow at the speed of light and hardly get to wear their clothes.
What, in your opinion, are must-have items that are essential to a great closet?
A nice pair of jeans, a white shirt, a good pair of sunglasses.
Where in Pakistan do you love to shop?
I love all lots of brands, but the place that gets me most excited is Lahore Center!
What is the oldest item in your closet?
My grandmother’s jewelry.
Your most prized possession?
Nothing. I never get too attached to any of my things. For me things have zero emotional value.
Your favourite accessory?
My signet ring and my tennis bracelet.
What item in your closet makes you cringe?
Haha I have many “what was I thinking†items; but my gold metallic Oxford brogues top the list.
We sat down with the boys of Barwan Khiladi to find out more about their friendship, their experience on set and their hobbies.
What was it like working on Barwan Khiladi?
SJ: It was my first feature web series therefore it will go down in my acting career as one to remember. From film-making to acting, there was a lot to learn on the sets of Barwaan Khiladi.
Where can people see the web series?
KS: People can watch it on the Tapmad app or website.
What was it like being on set? Were you guys nervous? Excited?
SJ: I was so excited to start this web series. I remember always waking up excited knowing I’m living the dream. I just never wanted it to end.
ZK: The first day was a mixture of excitement but a lot of nerves. It got really easy from there onwards because the energy on set was so supportive and fun!
KS: Super exciting. There was just so much happening and I tried to absorb all of that like a sponge. You learn a lot if you have an outlook like that.
Tell us about a funny incident on set.
SJ: There were a lot of funny moments on the sets, especially the ones with Ali, our co-actor who was playing Captain’s role in this web series. One day, upon not getting the food of his choice (which was BBQ btw), Ali decided to open all the biryani boxes that were brought in for everyone and ate all of the chicken from them.
Are the three of you close in real life also?
SJ: All of us have become good friends ever since we worked together. Although some of us knew each other from before as well.
What do you guys like to do on days that you’re off from work?
SJ: I barely get any time off from work, but when I do, it’s usually spent with friends and family. All of it. I cherish every moment that I get off.
ZK: I like to go get a good workout in, cook myself a nice meal and invite my boys over for a fun sesh!
KS: I like to catch up on some Netflix and try to spend some time with my family and friends.
What advice would you give to aspiring young actors?
ZK: Be prepared for really long hours! You have to really put in the work, it’s not as easy as it looks from the outside.
Photography: Mohsin Khawar
Wardrobe: Rastah
Hair & makeup: N Gents
Makeup artist Hira Khan speaks to us about the DO’s and DON’T’s of makeup
Tell us about the makeup trends for summer?
For summer I always prefer to keep my makeup look clean. Maybe a pop of color on the eyeliner to lift your look or a clean face with a bright lip color.
What are some tips to make foundation look natural during the summer?
Focus on good skin care and your foundation will always look flawless! I also believe in the less is more policy when it comes to applying foundation or concealing. Only cover the problem areas to avoid looking cakey.
How do you suggest people protect their natural skin and hair from makeup and styling?
I’m a strong advocate of being comfortable in your skin, I feel makeup should only be used to enhance not alter. Good skin care should always come first and foremost. The same goes for hair, you need to understand your skin and hair both while making a skin and hair care regime you strictly need to follow. When your skin and hair is healthy from within, you won’t even need much styling or makeup on a daily basis.
What is your go-to skincare routine?
I have a bedtime skincare regime that I always follow. I feel hydration is the key since my skin is a little dry. So my skincare consists of lots of serums and hydrating creams which I keep switching up. I believe having detox water first thing in the morning and keeping a check on your water intake through out the day does wonders. Using a sunblock also helps keep your skin healthy through out if you tend to encounter sun exposure.
What mistakes do most brides make in your opinion? If you could give the brides who come to you some advice, what would it be?
I feel most of the brides I get always want to go for glittery eyes with red lips which I in my opinion, is so cliché. I often find myself trying to convince them to go for something that is customized according to their features. I believe brides should also try to stick to the less is more policy and not go over board with makeup. It’s not essential to get heavy lashes, glittery eyes and red lips on your big day. A subtle smoked out matte eye makeup with muted lips can look so classy too.
What challenges have you faced as an MUA in Pakistan?
I think the constant obsession with looking fairer and expecting makeup artists to literally perform the job of a cosmetic surgeon is the number one struggle. People often tend to forget that makeup is not meant to alter but enhance. We can contour and give illusions but we can’t alter. Beauty makeup has its boundaries and people need to understand that.
What consists of your every day makeup kit?
My eyebrow kit, mascara and a lip tint.
What are your top 5 foundations?
I don’t have any top picks for foundations because I feel there’s just so much variety in skin types and foundations both. I always recommend people to pick the right shade and undertone according to their skin tone. Go for a foundation that suits your skin type/texture. My personal favourite that suits my skin is the Dior Forever Foundation.
Influencer, mom and entrepreneur Alyzeh gets candid about her style, her favourite designers and more
How would you describe your personal style?
As of late a bit colorful, fun, with touches of vintage luxe. But for mom duties — athleisure all the way!
Your favorite fashion designer?
Loving Toteme and Celine lately!
Do you believe in sustainable fashion? Have you changed your wardrobe to make it more sustainable in the recent years?
I’ve been a collector of vintage Chanel for the past 15-20 years so I’ve always been into sustainable fashion in some capacity. I love the idea of buying pre-loved vintage pieces and have been collecting pieces for ages.
Where in Pakistan do you love to shop?
At my exhibits. I have a company called The Exhibit — we host multibrand expos every couple of months with everything from fashion, interiors, jewelry, accessories, make up and so on — there are some established brands on board and some upcoming ones, I always end up picking some gorgeous things. Our nation is so talented!
What is the oldest item in your closet?
My grandmother’s sari with real gold and silver work on it. Truly an heirloom piece.
What, in your opinion, are must have items that are essential to a great closet?
A good pair of jeans, a nice pair of gym leggings, some plain t shirts, a set of loafers/pumps and a classic bag.
Your most prized possession?
My daughter! Material things literally mean nothing in the bigger picture.
Your favorite accessory?
My arm candy. I love stacking my bracelets!
What item in your closet makes you cringe?
There’s a few. You know how some things can be so ugh but you absolutely love them… I have a few pieces like that and I’ll never get rid of them — hence they’re still in my closet lol.
How does style differ in the two big cosmopolitan cities that you live in, Lahore and London?
In London I feel I can be less conservative and that I can really push my limits and experiment with fashion — plus I can buy new season items instantly. In Lahore if I wear western it takes ages to get your shipment across, and I dress very conservatively in comparison. However, I also love love love what the local brands are doing and love buying unique pieces (like some nice co-ords) hand pairing them with my personal style.
We speak to the actor about his upcoming work,his bucket list and more
Did you always want to be an actor?
It happened out of the blue. As a fresh graduate of theatre, film and television (TFT) from BNU I jumped into work as a line producer under HUM TV initially. I mostly prioritized working behind the camera but Alhamdulillah for where life has brought me now.
Out of all your projects, which one is your favorite?
For me, my favorite project is always what’s coming next and anything that is in the making under my attention. So currently that would be a feature film called Money Bag Guaranteed, The legend of Maula Jatt, a comedy feature film Shortcut and Jindo a drama serial.
What do you like to do on days when you’re off from work?
Those are my favorite days of the year. I love being lazy when I can. I like to practice the extrovert side of my personality too. I like to go watch a movie or go out with my friends. I love chilling with Barfi. I’m a go with the flow kind of person.
Do you think that there is a stigma attached with working in the entertainment industry? If yes, how do you deal with it?
I do agree that there is a stigma attached to the entertainment industry. However, things are changing now due to the way the new breed of actors are conducting themselves. However, I do feel that this stigma stems out of the roots of the hypocritical nature of our society. It’s ironic that people don’t want to associate themselves with you but at the same time, they’re striving to get a selfie with you. I believe they’re ignorant because they don’t realize how much hard work goes into it. I personally don’t pay heed to such opinions because of where I stand in my career and life right now.
Name three things on your bucket list.
- Performing Umrah or Hajj.
- I’m really trying to start to praying five times a day. I really do aspire to be able to do that.
- I’m trying to be a good human being.
Where do you see yourself in five years?
I don’t know. I didn’t expect 5 years ago that I’d be just where I am right now. So only God knows the future. I think I’m merely happy where I am right now. I am trying to live this moment to the fullest.
There is a major cancel culture these days. Do you ever feel the pressure of that getting to you in terms of what you say or what you post?
I love this quote from Charlie Chaplin that says: you do not need power to bring in the world, but love instead. So I believe the power to cancel someone is something I discourage. The culture can be a very powerful way to manipulate and mis-use any situation.
I think empathy, tolerance and patience are the emotions that should trend. I certainly don’t feel threatened by it. I don’t seek validation through my posts. Which is why I don’t really post that much, I just talk about the stuff I feel strongly about.
How important do you think social media is in today’s world for an artist?
I hate the misuse of social media. I surely support the notion that it is very important for an artist today to project your work. If used wisely, I think it’s a great tool. Otherwise it’s not really important for an artist.
What’s the best thing about being on set?
It’s an entirely different world. I would say it’s ability to help you disconnect with reality cause we all love to fantasize and dream.
Who is your favorite director?
For dramas my favorite directors are Anjum Shehzad, Badar Mahmood and Haseeb Hassan. My favorite film directors are Bilal Lashari, Nadeem Baig and Faysal Qureshi.
Favorite Pakistani actors?
Oh there are so many! Sania Saeed, Nauman Ijaz, Samiya Mumtaz, saleem Miraj, Late Mr. Moin Akhtar Sahab, Ahmed Ali Akbar specially in Parizaad, Hania Amir along with Kubra Khan, Yumna Zaidi & Iqra Aziz to name a few.
What advice would you give to young people who want to be actors but might be struggling to get their big break?
My advice would be to believe in themselves. Be persistent, have faith only in Allah. This is the key. There are no other. Don’t go for anything else except these.
Aneesa looks ready for the summer in this fab beach look. She pairs her Mermaids cutout dress with the Hermes Oran sandal. The scarf tied around her head brings the look together!
Amna always knows how to make a style statement and she does just that in this outfit. Her neon green top is perfect for spring. We love the flared + ripped jeans combo, right on trend. Her mini Lady Dior adds a pop of color to the outfit.
Hania Amir turns heads at the Arab Fashion Week in Zeena Zaki. The sparkly black co-ord set with the garter midriff made this dress a great choice for the event. Hania chooses to slick back her hair and keep her make up simple.
Amna Baber is channeling some major Greek Goddess energy in this hot pink Muse Luxe saree. We love her glowy makeup and glossy lips. She keeps her hair flowy and open. Her look exudes femininity and we are here for it!
Alishay looks stunning in this monochrome look. She wears a full sleeved black top with high-waisted cream pants. The flared bottoms are all the rage right now and her bag looks super cute. Her simple hair and makeup goes perfectly with the outfit.
Real bride Sawab looks like a dream in this red Sabyasachi outfit. She accessories the outfit for her big day with some gold jewelry. We love her simple look and she proves that sometimes less is definitely more. Priyanka who?!
Women, trans people, non-binary folk, and men walking side-by-side through the streets, as bystanders look on, people marching in tandem to the beat of a drum and the chant of rhythmic slogans, thought-provoking placards being brandished justice are just some of the things one can expect to witness at the Aurat March.
2022 will mark the fifth year that women in Pakistan have mobilized and marched shoulder-to-shoulder in an attempt to reclaim public spaces and demand the fulfillment of rights that are extended to them by the laws of the state
Asal Insaaf or Reimagining Justice is the theme for this year’s Lahore chapter of the Aurat March. While conversing with Ajwah, who has been volunteering for Aurat March Lahore since 2019, I asked her how the volunteers of had gone about the process of drafting such a detailed manifesto and list of demands:
“The Aurat March manifesto is always a collaborative effort. Since we can’t speak for all communities, we keep contact with them, hold meetings, ask them about their problems, and what a world with justice looks like to them. This time, in the manifesto, we are not only listing problems, but also emphasizing that there can be no resolution of these issues without an attitude of care, without building up communities themselves.”
The most important demand that was put forth is for the government to make efforts to bring about structural changes. The advocates of Aurat March have called for authorities to introduce judicial reforms that will have a lasting impact, rather than implement short-term measures. They claim that changes such as greater representation of women and minorities in the legal system, although a step forward in the right direction, will not be enough to overturn or even counteract the misogyny, classism, and sexism that is prevalent in courts and the patriarchal institutions that have informed the laws and procedures of the judicial system.
As it currently exists, the Pakistani judicial system focuses heavily on punishment as a way to combat the crimes and the injustices that citizens are made to suffer through. The problem with this approach is that the fear of punishment is not a powerful enough deterrent, especially in a system that is fractured and allows criminals to walk free and whose laws leave room for impunity even when it comes to serious crimes. The manifesto states that more resources should be allocated to preventative, rather than punitive, measures.
The manifesto also claims that defamation laws are inherently anti-survivor and are often abused by perpetrators to make themselves appear as victims, which is why they should immediately be decriminalized. Furthermore, laws that exist to protect women, such as the Punjab Protection of Women Against Violence Act 2016, should be implemented properly to ensure the security of women in public and private spaces. Another point that is stressed upon in the manifesto is with regards to the various “safe city projects” that the government has launched and how they are a waste of public funds that could be better distributed towards creating survivor-support mechanisms and welfare programs. There are barely any shelter homes or affordable housing options that the survivors of domestic abuse and gender-based violence can seek refuge in after escaping abusive households and/or marriages.
“In the manifesto we talk about how communities have a collective responsibility, where they can be an important source of intervention. The rehabilitation of prisoners who have served their time is important and our communities can play an active role in that,” said Ajwah when I asked her about the significance of rehabilitation of ex-convicts and why this section was included in the manifesto.
The idea of Aurat March was borne out of the need to propagate feminist ideals in a country that is ruled by out-dated colonial laws and patriarchal structures. Contrary to popular belief, feminism does not aim to promote misandry and disseminate a narrative that women are superior to men. Instead, feminism is a belief system that strives for the equality of all genders and works to liberate them from confining gender roles. Feminism emphasizes the protection of women’s rights, those of the transgender community, and minority groups, in particular, and attempts to elevate their voices, because these are the sections of society that have historically been marginalized and oppressed.
Women marching on the streets and demanding their rights is a sight that attracts controversy and criticism from onlookers and the media each year. While discussing the inevitable backlash that the Aurat March receives each year, Ajwah told me about some of the efforts that volunteers had made this year to curb vitriol from the public and prevent false narratives about the March from making rounds on social, digital, and print media:
“We think that there is definitely going to be backlash and we don’t know what it’s going to look like…Almost all of our social media posts try to curb the narrative that women who march are spreading ‘fahaashi’. One of the major ways that we have tried to shift that narrative is through our ‘Collective History’ series through which we have tried to show that this is not a western movement, but something that is borne out of feminist resistance -even though it wasn’t explicitly called ‘feminist resistance’- that existed here in the past also…One of the problems we face each year on the day of the March is with regards to media reporting, so we hand out media passes to ensure that volunteers and participants of the March only speak to media outlets we trust to carry our message forward.”
Even amidst a call to ban the Aurat March and to observe “International Hijab Day” in its place in a letter penned by the Minister for Religious Affairs, Noorul Haq Qadri, to Prime Minister Imran Khan, volunteers, supporters, and prospective attendees of the Aurat March are hopeful that the March will take place peacefully and will prove to be a successful display of women raising their voice against oppression, violence, and injustice.
The purpose of the manifesto for this year’s March is to urge practitioners within the judicial system to focus on not just legal justice, but economic and environmental justice as well. While legal justice refers to effective implementation of the Constitution of Pakistan and enforcement of the Rule of Law, economic justice pertains to the condition wherein measures are taken to eradicate the exploitation of workers, ensure sufficient incomes, and bridge the gender pay gap; and environmental justice relates to the idea that every citizen of the state should have equal access to clean air, water, and unpolluted land for living.
We must realize that there is still so much work to do and a lot to overcome. Only by reimagining the idea of justice as encapsulating the resolution of legal, economic, and environmental crises in Pakistan can we move towards creating a feminist future where every person is granted their due rights and has access to a safe and healthy living.
Ace fashion designer Fahad Hussayn talks to us about his struggles in the industry, his inspirations and more
When did you first realize that you wanted to be a designer?
I always wanted to be an artist, I think for my household, being a designer was far more acceptable than me being an artist. I remember my mom telling me artists die poor. So subconsciously, I was driven to channeling my art toward design and fashion. My mother had a small setup where she made clothes at home. Her studio was home to me after school. That’s where I learnt most about fashion. That’s where I was inspired and in the process I explored the art that was inside me. In my opinion, any medium that gives us the opportunity to explore our craft is a gift from nature itself.
What was your first job out of college?
My first job was my own brand! I started working on it when I was in college and I launched it after I graduated.
How do you think the fashion industry has changed since you’ve been in it?
The fashion industry has become more chaotic. I also feel like a lot of the love for fashion has faded away. People accept mediocrity in the name of affordability. There are still no laws for the fashion industry and almost no government support. The worst part is the growing culture of the social media mob mentality. For me, fashion was far more respected and profound a decade ago.
Tell us about your muses.
I’m not a people’s person. I very rarely connect with people. It takes time & chemistry for me to connect with someone. I love all the talented women I work with. They’re all inspirational in their own way & never cease to amaze me. But Seher & Munazza are super special to me. Seher started off with her career with us. She’s a graduate in fashion design from PIFD & it took us very little time to became friends. Munazza is a rare beauty. She’s confident, self made, smart and we bonded over our love for black & everything goth. There’s nothing more inspirational than watching these strong women be who they are and be so fabulous at it.
What collection of yours is your favorite?
Haha! From my past life, I think Putlighar has to be my favorite. However, my relaunch collection Saobanjara is also extremely close to my heart.
Who is your inspiration?
Some days, nothing at all. Over the years I’ve learnt how to deconstruct design to just a process. Inspiration requires emotion & feelings and in the real world, some days one just doesn’t have those. I can take a beautiful facade of a building and turn it into a bridal. I can take a picture of people oddly dressed on a road and use it for color palette. Inspiration is a constant process. Other days it has to be mechanically dealt with. If something really moves me, I write about it & take it from there.
Where do you see yourself in 5 years?
I want to take Fahad Hussayn & print museum to a global scale. I want to try new and different things with them with a different set list of audience that we haven’t tried before. It’s a work in progress.
Your favorite international designer?
McQueen forever! Lately I’ve been in love with how Daniel Roseberry has resurrected Schiaparelli and combined wearable art with fashion.
What do you like to do on days that you’re off?
I try not to take days off from work. If I do, I spend them cooking and end up with a good meal shared with friends.
If you could go back and tell yourself one thing before beginning your career what would it be?Â
Don’t fall for everything you’re told; and perhaps I’d like to teach myself how to handle social anxiety.
Are you still involved in the day to day running of the brand?
Very much — every thing requires chaperoning if you want to achieve results.
What do you think are some of the downsides of being in the fashion industry in Pakistan?
It’s mostly the lack of respect people have for the job, but then that’s a general issue with most Pakistani people. They’re bitter and unappreciative. It’s difficult to create new things for an industry that doesn’t even uphold niche markets.
In the recent years we’ve seen you come into your own, you express yourself a lot more in terms of your own fashion also. What changed?
I think I evolved out of the public opinion game. My friends, family and my therapist helped me get over it. I think being a figure that’s constantly watched I fell victim to caring too much about what other people wanted to see me as; so I stopped doing things the way I wanted. I was told to blend in. I used to read really vile comments about to how I was perceived and looked upon for my hair, the kajal I wore in my eyes, my clothes, the shape of my body and my choices. I got thrown into the black hole of the opinion game. I’m at a point now that I don’t care who thinks what of me. I’m my own man, loved by my family, my friends & people who appreciate me — I don’t care anymore what masses think about my hair length — haha!
Photography | Asad Bin Javed
Hair & makeup | Fatima Nasir
Influencer and model Mustafa Yazdani talks about his career, his bucket list and hobbies
Did you always want to be a model?
I modelled a little bit when I was a kid, but it was never something I aspired to. Most of my work has been with Rastah. I also do the art direction for them and my involvement there has sort of been a happy accident.
What’s it like being a male model in the Pakistani fashion industry?
I don’t think I’m a model worth worrying about, nor am I very deeply entrenched in ‘the scene’. So I don’t know how much authority I can speak with. However, my personal experience has been overwhelmingly positive and I’ve gotten to collaborate with brilliant artists and created beautiful things.
Who are your favourite Pakistani designers?
I love what Rastah is doing for Pakistan’s image globally. I’m obsessed with the craft and playfulness of Kamiar Rokni, and deeply enamored with the sexiness of Muse.
What was your first shoot like?
My first shoots in childhood were with Lajwanti and Leisure Club and I remember feeling like I was better than everyone else at school by virtue of being a model. When I started modeling again, I was lucky because my first shoot was with Natasha Zubair, and she can make anyone look good.
What do you do on days off from work?
I’m rarely ever off work these days but when I do get time to myself, I try to make time for my friends, read what I can and zone out on my phone for an embarrassing amount of time.
Do you work out?
I’ve started working out recently, as I’m starting to age out the whole ‘waif’ fantasy. Someone once told me that if I wanted to book more Eastern I should think about investing in a barrel chest. I like working out for how it makes me feel, but I’ve always really liked my body as it is.
What are your hobbies?
I like to paint, read, write, all of that. But anyone who knows me will tell you my greatest hobby is just being pretentious on Instagram.
Name three things on your bucket list.
I want to throw a drink in someone’s face. Own a pet cow. Write a book.
How important of a role do you think social media plays in a models life in todays world?
Social media is everything. Most people contact me for jobs through Instagram. I took a break from social media for a month or so and lost out on some great work. Inversely, it can also be a bit irritating to feel like you’re being pigeonholed into a certain identity because of your social media presence. I’d like to try everything.
What advice would you give to young models?
Be pretty, show up on time, and don’t be afraid to embarrass yourself.. oh, also get good at waiting. Being on set is mostly just waiting around.
This 70’s trend has made a serious comeback. Whether it’s jeans, formal pants or eastern wear, flared pants are everywhere right now; and to be honest we kind of love it because comfort + fashion is always the best combo. Here are some of our favourite fashionistas rocking this trend.
Fitness coach Asfandyar Ahmed talks to us about his fitness journey, the right way to start working out and the importance of a fitness coach
How and when did your path to fitness begin?
I started working out myself when I was 14. Being a big kid, my coach at Metafitnosis at the time put me on the right path which was the correct combination of training including strength & functional training. I worked with a coach initially and then I eventually started training after getting exposure in the field for 8 years.
Tell us about your gym Metafitnosis and the work you do there.
Metafitnosis was started 16 years ago by my coach who couldn’t continue on because he had other plans. My mother who is the backbone of the business took over and has run it ever since. It is a concept never seen in Pakistan before, which is solely a personal training studio. Every client has a coach assigned to them that watches each and every movement of theirs with the utmost attention and detail.
What are some of the challenges of working in fitness in Pakistan?
To start off with, health and fitness does not get the importance it should get compared to how it is in other parts of the world. Whether it is the accessibility to good equipment or finding variety for nutrition. I would say, 50-70% of both things are imported goods which are heavily taxed and quite difficult for a lot of people to sustain over a long period of time.
What are some tips you can give to people who are starting on their fitness journey?
Most people when starting their fitness journey rush into everything at once. They want to start working out 6 times a week and start a super strict meal plan at once. That might work for some but for most is not sustainable. I would recommend first finding the right facility and coach to start you on the right path and then let yourself and your body ease into the routine. There is absolutely no harm in taking baby steps.
What sort of a diet plan do you recommend?
I am a strong believer in moderation. A lot of people want abs super fast or will starve themselves if they have a wedding or special occasion coming up. That might work for you for the time being only for a limited amount of time but will absolutely destroy your metabolism in the long run. Your diet needs to be a lifestyle. It needs to be something that you can sustain for the rest of your life. Of course it is completely okay to indulge in your favorite foods once a week but on regular days, your meals need to consist of protein, carbohydrates and fats in a balanced amount.
Any advice for the people that cannot find the right motivation?
As I mentioned earlier, a lot of people want to start living a better and fitter lifestyle and they do try to start off with it, but it is all implemented too quickly. It’s important to focus on training before nutrition. A lot of people would disagree but if we don’t move enough and increase our activity, we’re definitely not going to burn anything off. Whether it is starting to increase your activity at home by using the stairs more or running around and playing with your kids, you should definitely start off slow.
How many days per week do you recommend people workout?
If you’re a beginner, I would recommend starting off 3 days a week for 30-45 minutes but it all depends on the endurance and physical capacity of an individual.
How important is it to have a Fitness Trainer?
People think that they can follow Instagram or YouTube pages and train themselves but that could also be a bit risky and result in severe injury. I think it is very important to hire a coach who knows what they’re doing so that they guide you through the process and help you achieve what you want. Definitely invest in an experienced and knowledgeable personal trainer, your body will thank you in the years to come.
Who are some of your inspirations/ fitness coaches that you look up to?
That’s a tough one but to name a few would be Bret Contreras, Scott Abel, Steve Mac, Dr, Aaron Horschig & Nam Thomas.
What do you have to say to people that give up too quickly because they don’t see results?
Patience is key. I think that would apply for almost everything. When it comes to your body you need to give yourself time. Suppose you put on 10 inches on your waist in a year, it took you a year to put those on so you definitely need to give yourself a similar amount of time to take it off in a healthy way as well. Regimentation & repetition is where the party is at!
The supermodel reveals her beauty and fitness secrets, hobbies and more.
What’s it like seeing yourself on the cover?Â
It’s always an honour to land a cover and it’s really exciting for the entire team because every one has worked so hard at bringing this dreamy concept to reality.
How did you decide to pursue acting/modelling as a career? Did you always want to become an actor?Â
I studied at a Performance Arts school in London so it was impossible not be interested in something related fashion and dramatic arts from a very early age.
Has your perception of the modelling industry in Pakistan changed over time?Â
I do feel that I have really grown to love and appreciate Pakistani fashion while working as a model. Pakistani womenswear is just so beautiful and diverse and I am lucky that my work as a model means I get to be surrounded by the newest designs.
What are your hobbies outside of modelling and acting?Â
I am currently obsessed with home decor. I spend quite a lot of time going to furniture stores on my days off. When I’m lost on my phone, I am most probably scrolling through Zara Home and H&M Home. Even when I’m travelling I like exploring their local home decor stores. I find coffee tables, wallpapers, arm chairs, cushions and lamps so beautiful and fascinating.
What is your beauty routine?
I do invest in quality skincare and am always purchasing highly reviewed skincare products to try out. Apart from the basic cleanse, tone and moisturise, drinking lots of water and removing my makeup before I sleep, I love getting regular Hydrafacials and semi-chemical glow peels from the dermatologist.
Do you work out?Â
YES! I work out to maintain my figure, stay strong but most importantly to release feel-good hormones! I just find that working out is great for my mind as well as my health.
How do you handle the fame that comes with being an actor? Does the hate or the pressure ever get to you?Â
You have to become independent of the public’s opinions. Everyone is allowed to have an opinion but I only rely on my family members and my closest friends for their feedback. If it’s a thumbs up from them, I celebrate. If they dislike something then I just try to improve it.
What’s your favourite part about your work?
The fact that every day is completely unpredicatable!
Who is your favourite designer?
Saint Laurent, Balenciaga and Celine
Name three things on your bucket list.Â
1) Eat sushi in Japan
2) Get married
3) Own a successful business
Who is your inspiration?Â
100% my mother. I have always admired her dedication to her work as a Doctor whilst being the perfect homemaker! I am generally inspired by people who can balance work and family lives successfully.
Describe your perfect day off when you’re not working.Â
Brunch and shopping with my favourite girl friends.
What advice would you give to young models?Â
There’s only one of YOU and that is what makes you special, beautiful and unique and that is what you should share with the world!
We speak to actor and model Mahenur Haider about life in the fashion industry, upcoming work and more
How does it feel seeing yourself on the cover once again?
It always feels amazing to see myself on the cover and this time is no different!
You’ve worked with Mohsin Khawar several times before. What is it like to shoot with him?
Shooting with Mohsin Khawar is always a blast. It’s always really comfortable. We all have so much fun on set. I remember shooting with Mohsin a lot when I had just started modelling. I think we’ve worked on countless projects together! We always make a good team.
How did you decide to pursue acting as a career? Did you always want to become an actor?
I guess deep down I always knew that acting was what I wanted to do.
Has your perception of the modelling industry in Pakistan changed over time?
I never formed a perception about the modelling industry in Pakistan. For me, modelling has always been work. It was always a job and that’s how I’ve looked at it.
What are your hobbies outside of modelling and acting?
This is such a heartbreaking question! I don’t get to do anything really because I’m so busy with work. When and if I get a day off, I like to go for a swim.
What is your beauty routine?
I wake up at 6AM every single day. I like to do yoga. Sometimes I work out. I always make sure that my early mornings are dedicated to myself and my mental well being. All of this is, of course, followed by a healthy breakfast.
People in Pakistan don’t consider modelling or acting a ‘proper’ profession. What do you have to say about that?
To be perfectly honest with you, I’ve never come across anyone who has such views. Everyone around me knows how hard I work. No one has ever questioned it being a proper job.
Acting in Pakistan is still considered very taboo. Did you face problems when you decided to pursue this career?
Not really. However, I did face problems when I decided to quit my career. There were so many people who didn’t want me to leave. So I had to come back.
Tell us about your upcoming projects.
I’ve shot a film with Fahad Sheikh which should come out this year InshaAllah. I’m also going on set to shoot my next play in March, so that’s also in the pipeline. I’m very excited.
How do you handle the fame that comes with being an actor? Does the hate or the pressure ever get to you?
People are always very sweet and supportive when they approach me. People that have seen my work and decide to come say hi are always so nice and that is a big motivation for me. I’ve never really gotten any hate so I feel blessed in that regard.
What’s your favorite part about your work?
Literally everything!
Who is your favorite designer?
I personally love Sana Safinaz Couture.
How do you stay in shape?
I do Yoga. I also try to watch my diet and eat healthy.
Name something on your bucket list.
The number one thing that I’ve always wanted to do is skydive!
Tell us about your first shoot. What was it like?
My first shoot was back in 2013. That day was the first time I had worn heels in my entire life! Can you imagine? It was a 2 day shoot for Bareeze’s eid campaign. I still remember it so well. Since it was my first time ever wearing heels, by the end of the shoot I literally couldn’t walk. It was definitely an experience I’ll never forget.
Who is your inspiration?
I get inspired by anyone who’s hardworking, regardless of their profession.
What kind of photo shoots, in your opinion, are the hardest to do?
Underwater ones.
Describe your perfect day off when you’re not working.
Day off? What does that mean?
What advice do you have for aspiring actors and models?
My advice to all those people is to never give up and stay motivated. There is a long road ahead of you; so work hard and don’t lose hope!
Photography:Â Mohsin Khawar
Blue dress:Â The House Of Kamiar Rokni
Saree:Â Mahgul
Coats:Â Quiz
Makeup:Â Saad Nasir
Styling:Â Aarinda Noor
In the past, brown has taken a backseat to more popular colors like black or white but it seems like brown is everyone’s favorite this winter season. From tan to chocolate brown, this colour is the go-to for celebrities and it girls.
Anusheh is the epitome of grace in this Zehra Saleem outfit. We love the combination of gold and silver. She pairs the traditional outfit with modern silver jewelry and silver heels.
Mehak can do no wrong. She turns heads in this deep blue Zola shacket. She styles it with white pants, shoes and white shades. She adds a pop of colour with the green bag. We’re obsessed with her look!
Hania Amir is a sight for sore eyes in this beautiful peach shalwar kameez. She wears her hair straight and long, and accessorizes with gold heels.
Rehmat Ajmal stuns in this perfect holiday dress in Dubai. We love her sweet and simple straight hair and light makeup. 10/10!
Mamia looks fab in this all black look. We love how she layers her leather jacket on top of her leather dress. She ties the look together with thigh high boots.
Natalia is the epitome of cool in this trendy outfit. She pairs an oversized white jacket with nude leggings, a Prada bag and Nikes. The perfect Gen Z outfit, right on trend!
The model opens up about her work, her time at LUMS and more
You went to LUMS for your undergraduate in English, that’s very different from what you’re doing now. How did you decide you wanted to pursue a career in modelling?
I think that the career chose me. I kind of found myself doing it one day. Most of my life I was on a single trajectory where I wanted to be a great writer. I think I’ve wanted to be a writer since I learned how to write. Even when I was in college, I was on that trajectory. Although I was a child star for a small amount of time – but that’s a story for another day. I was taking the summer semester at LUMS during my junior year and one day this girl approached me. She asked me if I was interested in doing a shoot in college for a new brand that was starting up. It was Zaha by Khadija Shah. She was just starting her pret wear line. It was their first campaign and she wanted to show that women from all walks of life wear Zaha. She did one for working women, one for mothers. She wanted to do one for college girls. We actually shot on campus. And I was one of the models for that. It was a lot of fun.
You are also a published author. Tell us a little more about that.
Again, I think – it just kind of happened. It was one of the most exciting moments of my life. This friend of mine, she works very closely with the Aleph Review and I had written something for this fiction course that I was taking at LUMS. It was a short story called Ye Yo. Apart from that, I have also written a couple of poems. Although I wouldn’t really market myself as a poet. I dabble in poetry sometimes. That is still something that’s on my agenda. I do want to maybe write a book one day or maybe a collection of short stories.
There is stigma attached to the profession of modelling in Pakistan. Did you find that to be true in your experience?
Well I’ve been very fortunate and privileged to have a very open minded family. However, I do agree that there is a lot of stigma attached to the profession of modelling generally because I think a lot of people have a perception that a career is really a 9 to 5 job where you go to an office and work at a desk. So a lot of people wouldn’t consider the entertainment industry as a viable career. However, I do think times are changing now. Even if I see people other around me, because we are from a conservative society, receiving backlash its seriously in one ear and out the other because at the end of the day it is your life and its what you choose to do with it. So yeah.
Describe your perfect day off when you’re not modelling?
Oh my god… when I’m not modelling and I have the time and the luxury, I just stay in bed and watch Netflix. That’s usually what I’m doing. I spend a lot of time with my dog. I also like to call up my friends and catch up with them. Honestly, just chill out. I like reading, I like going to the gym. I’m more of a homebody when I’m not working.
You feel very strongly about Astrology and Numbers. You even do readings. Tell us more about that.
My spiritual journey started a few years ago. Although, I would say even as a child I would have these ruminations sometimes. But I got into Astrology in a big way around the time that I was in college. I even took a course in it. I’m just really into all of that stuff! It’s such an interesting discipline and there’s so much that is unknown to us. We should really question everything around us. You know, I think a lot of people like scoff at Astrology or the Occult Sciences and think that it’s not a “real scienceâ€. But ye nizaam to kaafi dair se chal raha hai. It’s even older than we know or understand. I definitely think that its something interesting worth tapping into. I think the ambit of my intuition widens the more I look things up about other people. It’s a really interesting way of assessing people’s personalities and understanding how in one version of reality how your day might go – if you read your horoscope. So I do think that it’s interesting. As far as readings go I was really interested in tarot card readings although I don’t really do them anymore because I was advised not to. But that’s also a very interesting discipline. For those who are well versed in it. I am no one to say.
How do you think your generation is different when it comes to working in the fashion industry? Do you find it hard working with people who you have such a big age difference with like Kami or Faryal?
So I definitely think that Faryal and Kami are geniuses in their own right. They’re really with it in some ways. They’re so flexible and open minded. I think a lot of our older legends are sort of moving with the times and modernizing as we go along. Which I think is really cool. They’ve tapped into this new market. A lot of the young people in the industry including myself are changing the game in certain ways. We want to bring about new ways of looking at fashion, looking at beauty, looking at clothes and its just really exciting stuff and I’m really happy to be a part of it.
Do you have any regrets?
Professionally? (laughs) No. I don’t think I have any regrets professionally because every shoot that felt like a disappointment at the time was, in the end, just a lesson. I feel like you’re constantly growing and evolving even as professionals. So I wouldn’t say I have any regrets. Maybe I would do some things differently but that reflects more on things like punctuality and being more disciplined and staying organized about shoots and stuff. Now that I have mentors and people looking over me, I feel like my journey has gotten a lot easier and a lot more fulfilling and gratifying. It does take an army to create a beautiful image. So, I don’t think I have any regrets, no. I think if anything, everything is just a lesson.
What advice do you have for young people who are wanting to start out in the industry?
Honestly, I’ve gotten this question before and I’ve said back then also that I’m no one to give advice. But I would say don’t back down. Don’t let anyone tell you your worth. Know your own value. Stay disciplined. Know your angles. You should also have a great social media presence. Specially Instagram. It’s the place where people scout other models. If anything seems shady don’t say yes to it. And finally, I would say always trust your intuition and your gut.
The millennial model talks love, marriage and inspirations
Sona Rafiq walks into the pool house of a stunning farmhouse on Bedian Road in Lahore on an August afternoon and the entire room is overcome by her star personality. The pool house is tucked away in a romantic little spot at the back of the farmhouse. “Hiii guys!” says Sona, looking impossibly cool in black flared jeans and a t-shirt. She greets the make-up artist and everyone else with so much warmth that you’d never guess this girl is the lead for every single campaign in the country this season.
Do you like the jet set life? Always travelling between Lahore and Karachi? “I love it. I just feel like I’m so lucky. When I visit Lahore, I get a break from Karachi. I come to Lahore and I feel like I’m fully refreshed. But I feel like the only drawback here is that I really really miss my dog Piku.” she says making a sad face. “And I miss my husband and my friends and of course, the food!” she adds quickly.
As she gets her hair and makeup done for the the cover shoot, Sona talks to me as if she’s known me for years. She’s open and honest about her experiences in the fashion industry. We all head over to the the pool area for the first few shots — dressed in a Sania Maskatiya outfit, she looks like something out of a movie. And once she steps in front of the camera, everyone is mesmerized. The camera absolutely adores her. Modelling and fashion, however, weren’t always in the books for Sona who is a major in Banking and Finance — a field that’s worlds apart from this one. “I feel like I always liked dressing up.” says Sona. “Honestly, in my third year in college, I knew I did not want to do this. I was like ‘why am I even here?’ but then I made my Instagram public and things just fell into place after that. Everything was perfect.”
And perfect is just the right word to describe her life. Sona is married to Taha Memon AKA Taha Dawat thanks to his Instagram username. Taha runs an event management company in Karachi called Dawat. Their wedding in 2018 took over social media and Sona’s photos went viral in India because of her unique wedding looks. But how did the two meet? “I lived in Saudi Arabia all my life and I would come to Karachi every summer. I met Taha at an event. We both got along so well. He just decided he wanted to marry me! And I liked him a lot too and the rest is history.’ says Sona. When I ask her about her wedding photos going viral she laughs it off like it was no big deal and tells us a funny story about how she fell asleep with her contacts in because she was so tired the night before her Walima only to wake up with swollen eyes. Taha and Sona really do make the perfect millennial couple. Independent, so in love, all the while giving each other the space and opportunity to live their own lives.
“What does a typical date night look like for you guys?” I ask.
“Netflix and chill.” says Sona. “And a lot of pizza. That’s perfect for us.”
Sona spends the next few hours changing between outfits, posing for the camera and by the end of it everyone is tired but Sona’s energy is still the same as it was when we started. Sona says: “I have fun at all my shoots. For me, work isn’t work. Even right now I’m having so much fun! With all the girls here.” Pause. “And the boy!” she says while laughing and pointing at the photographer. She makes sure no one is left out. I am struck by not only how polite she is, but how graceful her entire presence is. The owner of the location, a 60 something man, has put out an elaborate spread for us in the dining room. We all sit down for tea and Sona talks to him openly about their mutual friends and how beautiful his house is. She is polite, strong and self-assured but there is no air of arrogance about her at all. When I ask her how it feels to be a star, she lets out a laugh and asks sheepishly, “I don’t know… Am I? A star?”
In recent times, the modelling industry in Pakistan has certainly been redefined. We now see so many young, educated girls pursue the field. There is now much less stigma attached to it than there once was. But I’m sure there are still some drawbacks to being a model in Pakistan. My question makes Sona evidently uncomfortable but it seems like she knew exactly what she was going to say: “Honestly, it’s not a drawback, it’s my problem but I cannot wake up early. I’m not a morning person at all. I’m always grumpy in the mornings. But that’s about it. Everything else is amazing.” I don’t push the question again.
Sona is a model in Pakistan in 2022. Where modelling is just as important as her social media presence. Her transition videos on Instagram get tens of thousands of views and her fashion and Insta skills are remarkable to say the least. But how does she do it? “I edit my videos myself. But it’s so funny, sometimes my staff takes my videos. My cousins take them. And one of my best friends, she also takes them. I just ask everyone. I’m like please can you shoot my videos? But the editing and everything else, I do that by myself. I did not know how to do that initially and I would like check other influencers or look at tutorials. I always take inspiration. I take inspiration from so many influencers out there.”
I ask her who she takes inspiration from while modelling. “I love Kendall Jenner! But in Pakistan there are so many. Oh my God! There’s Zara Peerzada, Eman Suleman. My friends, Sasha, Alaynah and Fatima Hassan. I love them.” she says. We talk a little about how nervous she is about this interview. Surprising, since her breathtaking smile and confident personality would never have you believe that even for a second. She says she doesn’t want to say the wrong thing or mess up like some other models recently have. A valid concern since the ‘cancel culture’ in Pakistan is so strong these days. It also shows how important her work is to her. This is Sona’s first sit down interview. The first time she’s sitting with a publication and talking about her life. The first of many. What advice would she give to the young generation following her? “I would say don’t take things too seriously. Just have fun with it. And while having fun just work hard. That’s what I do.”
As the day comes to an end, I realized that Sona is that person whose coolness comes not just from her trendy fashion or hip social circle but also because of her genuine kindness and concern about others. She doesn’t have a diva attitude. She’s open and easy to talk to. I felt like Sona was actually someone I had known for ages. What’s next for Sona? “What’s next for me? The person I am, I feel like I don’t plan anything. I like to go with the flow. I’m very easy. So haven’t really planned anything. I don’t know, maybe launch my own brand? Maybe start acting? Let’s see where life takes me.”
Saree: Sania Maskatiya
Clutch: Be smart
Earrings and rings: Takhleek Handmade Jewlery
Bracelet: Accessorize